Q3 2024 · 13F-HR
Sterling Financial Planning, Inc.holdings as filed
Filed 2024-10-31 · accession 0001085146-24-005252
$271.2M
Reported value
108
Positions
2024-09-30
Period end
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 464287705 | IJJ | ISHARES TR | $16.9M | 6.23% | 136,739 | Common | NONE |
| 464285204 | IAU | ISHARES GOLD TR | $16.4M | 6.05% | 329,906 | Common | NONE |
| 464287887 | IJT | ISHARES TR | $15.8M | 5.83% | 113,280 | Common | NONE |
| 464287606 | IJK | ISHARES TR | $15.1M | 5.56% | 164,099 | Common | NONE |
| 464287309 | IVW | ISHARES TR | $14.9M | 5.49% | 155,573 | Common | NONE |
| 25434V807 | DFIV | DIMENSIONAL ETF TRUST | $11.0M | 4.06% | 289,058 | Common | NONE |
| 808524771 | FNDX | SCHWAB STRATEGIC TR | $9.7M | 3.59% | 135,810 | Common | NONE |
| 921946406 | VYM | VANGUARD WHITEHALL FDS | $8.9M | 3.28% | 69,394 | Common | NONE |
| 464287879 | IJS | ISHARES TR | $8.8M | 3.25% | 81,962 | Common | NONE |
| 921937819 | BIV | VANGUARD BD INDEX FDS | $7.5M | 2.75% | 95,277 | Common | NONE |
| 25434V781 | DISV | DIMENSIONAL ETF TRUST | $7.2M | 2.66% | 248,411 | Common | NONE |
| 464287200 | IVV | ISHARES TR | $7.2M | 2.64% | 12,435 | Common | NONE |
| 45783Y780 | XBJA | INNOVATOR ETFS TRUST | $6.3M | 2.32% | 222,056 | Common | NONE |
| 25434V815 | DFSV | DIMENSIONAL ETF TRUST | $6.0M | 2.22% | 195,126 | Common | NONE |
| 25434V658 | DFGR | DIMENSIONAL ETF TRUST | $4.8M | 1.77% | 165,911 | Common | NONE |
| 464287408 | IVE | ISHARES TR | $4.7M | 1.75% | 24,012 | Common | NONE |
| 464288885 | EFG | ISHARES TR | $4.5M | 1.66% | 41,751 | Common | NONE |
| 464287507 | IJH | ISHARES TR | $4.5M | 1.66% | 72,089 | Common | NONE |
| 25434V740 | DFEV | DIMENSIONAL ETF TRUST | $4.3M | 1.60% | 152,253 | Common | NONE |
| 25434V856 | DFIP | DIMENSIONAL ETF TRUST | $4.3M | 1.58% | 101,303 | Common | NONE |
| 78463V107 | GLD | SPDR GOLD TR | $3.7M | 1.36% | 15,148 | Common | NONE |
| 46429B267 | GOVT | ISHARES TR | $3.7M | 1.35% | 156,601 | Common | NONE |
| 037833100 | AAPL | APPLE INC | $3.5M | 1.29% | 15,067 | Common | NONE |
| 921937827 | BSV | VANGUARD BD INDEX FDS | $3.5M | 1.27% | 43,911 | Common | NONE |
| 46090E103 | QQQ | INVESCO QQQ TR | $3.3M | 1.22% | 6,781 | Common | NONE |
| 922908512 | VOE | VANGUARD INDEX FDS | $3.3M | 1.21% | 19,650 | Common | NONE |
| 922908553 | VNQ | VANGUARD INDEX FDS | $3.1M | 1.14% | 31,671 | Common | NONE |
| 464288448 | IDV | ISHARES TR | $2.9M | 1.05% | 94,282 | Common | NONE |
| 922907746 | VTEB | VANGUARD MUN BD FDS | $2.6M | 0.96% | 50,963 | Common | NONE |
| 808524748 | FNDC | SCHWAB STRATEGIC TR | $2.6M | 0.95% | 67,531 | Common | NONE |
| 922908611 | VBR | VANGUARD INDEX FDS | $2.5M | 0.90% | 12,208 | Common | NONE |
| 922908538 | VOT | VANGUARD INDEX FDS | $2.2M | 0.83% | 9,225 | Common | NONE |
| 922908595 | VBK | VANGUARD INDEX FDS | $2.2M | 0.81% | 8,228 | Common | NONE |
| 97717W281 | DGS | WISDOMTREE TR | $2.1M | 0.79% | 39,862 | Common | NONE |
| 92206C409 | VCSH | VANGUARD SCOTTSDALE FDS | $2.1M | 0.79% | 26,905 | Common | NONE |
| 921935870 | VTES | VANGUARD WELLINGTON FD | $2.1M | 0.78% | 20,785 | Common | NONE |
| 464288414 | MUB | ISHARES TR | $1.9M | 0.70% | 17,423 | Common | NONE |
| 922020805 | VTIP | VANGUARD MALVERN FDS | $1.9M | 0.68% | 37,603 | Common | NONE |
| 92203J407 | BNDX | VANGUARD CHARLOTTE FDS | $1.7M | 0.64% | 34,573 | Common | NONE |
| 921943858 | VEA | VANGUARD TAX-MANAGED FDS | $1.7M | 0.63% | 32,166 | Common | NONE |
| 464287176 | TIP | ISHARES TR | $1.6M | 0.60% | 14,655 | Common | NONE |
| 78462F103 | SPY | SPDR S&P 500 ETF TR | $1.6M | 0.57% | 2,712 | Common | NONE |
| 46137V613 | PRF | INVESCO EXCHANGE TRADED FD T | $1.5M | 0.55% | 36,640 | Common | NONE |
| 594918104 | MSFT | MICROSOFT CORP | $1.5M | 0.54% | 3,418 | Common | NONE |
| 478160104 | JNJ | JOHNSON & JOHNSON | $1.5M | 0.54% | 9,071 | Common | NONE |
| 464288273 | SCZ | ISHARES TR | $1.4M | 0.53% | 21,051 | Common | NONE |
| 464287804 | IJR | ISHARES TR | $1.4M | 0.50% | 11,700 | Common | NONE |
| 816300107 | SIGI | SELECTIVE INS GROUP INC | $1.2M | 0.43% | 12,618 | Common | NONE |
| 22160K105 | COST | COSTCO WHSL CORP NEW | $1.1M | 0.40% | 1,214 | Common | NONE |
| 25434V823 | DFAR | DIMENSIONAL ETF TRUST | $1.1M | 0.39% | 41,119 | Common | NONE |
| 084670702 | BRK/B | BERKSHIRE HATHAWAY INC DEL | $1.0M | 0.37% | 2,186 | Common | NONE |
| 30231G102 | XOM | EXXON MOBIL CORP | $963,825 | 0.36% | 8,222 | Common | NONE |
| 30303M102 | META | META PLATFORMS INC | $903,021 | 0.33% | 1,577 | Common | NONE |
| 075887109 | BDX | BECTON DICKINSON & CO | $786,843 | 0.29% | 3,264 | Common | NONE |
| 74386T105 | PFS | PROVIDENT FINL SVCS INC | $780,151 | 0.29% | 42,034 | Common | NONE |
| 922908736 | VUG | VANGUARD INDEX FDS | $770,732 | 0.28% | 2,007 | Common | NONE |
| 532457108 | LLY | ELI LILLY & CO | $713,299 | 0.26% | 805 | Common | NONE |
| 45782C508 | PJAN | INNOVATOR ETFS TRUST | $688,433 | 0.25% | 16,661 | Common | NONE |
| 25434V666 | DFLV | DIMENSIONAL ETF TRUST | $636,904 | 0.23% | 20,672 | Common | NONE |
| 88579Y101 | MMM | 3M CO | $630,523 | 0.23% | 4,612 | Common | NONE |
| 75513E101 | RTX | RTX CORPORATION | $624,822 | 0.23% | 5,157 | Common | NONE |
| 921908844 | VIG | VANGUARD SPECIALIZED FUNDS | $619,362 | 0.23% | 3,127 | Common | NONE |
| 756109104 | O | REALTY INCOME CORP | $601,225 | 0.22% | 9,480 | Common | NONE |
| 46137V597 | PRFZ | INVESCO EXCHANGE TRADED FD T | $597,135 | 0.22% | 14,371 | Common | NONE |
| 580135101 | MCD | MCDONALDS CORP | $594,052 | 0.22% | 1,951 | Common | NONE |
| 742718109 | PG | PROCTER AND GAMBLE CO | $584,723 | 0.22% | 3,376 | Common | NONE |
| 023135106 | AMZN | AMAZON COM INC | $575,946 | 0.21% | 3,091 | Common | NONE |
| 25434V401 | DFUS | DIMENSIONAL ETF TRUST | $570,561 | 0.21% | 9,173 | Common | NONE |
| 46137V357 | RSP | INVESCO EXCHANGE TRADED FD T | $567,037 | 0.21% | 3,165 | Common | NONE |
| 921937835 | BND | VANGUARD BD INDEX FDS | $532,079 | 0.20% | 7,084 | Common | NONE |
| 808524706 | SCHE | SCHWAB STRATEGIC TR | $526,442 | 0.19% | 18,041 | Common | NONE |
| 437076102 | HD | HOME DEPOT INC | $522,744 | 0.19% | 1,290 | Common | NONE |
| 78464A839 | MDYV | SPDR SER TR | $519,217 | 0.19% | 6,534 | Common | NONE |
| 922908629 | VO | VANGUARD INDEX FDS | $494,358 | 0.18% | 1,874 | Common | NONE |
| 459200101 | IBM | INTERNATIONAL BUSINESS MACHS | $478,965 | 0.18% | 2,166 | Common | NONE |
| 713448108 | PEP | PEPSICO INC | $456,575 | 0.17% | 2,685 | Common | NONE |
| 02079K305 | GOOGL | ALPHABET INC | $450,946 | 0.17% | 2,719 | Common | NONE |
| 244199105 | DE | DEERE & CO | $440,283 | 0.16% | 1,055 | Common | NONE |
| 00287Y109 | ABBV | ABBVIE INC | $415,103 | 0.15% | 2,102 | Common | NONE |
| 46625H100 | JPM | JPMORGAN CHASE & CO. | $412,442 | 0.15% | 1,956 | Common | NONE |
| 464288281 | EMB | ISHARES TR | $407,774 | 0.15% | 4,357 | Common | NONE |
| 14448C104 | CARR | CARRIER GLOBAL CORPORATION | $402,450 | 0.15% | 5,000 | Common | NONE |
| 25434V773 | DFIS | DIMENSIONAL ETF TRUST | $350,950 | 0.13% | 13,080 | Common | NONE |
| 369550108 | GD | GENERAL DYNAMICS CORP | $331,620 | 0.12% | 1,097 | Common | NONE |
| 149123101 | CAT | CATERPILLAR INC | $328,932 | 0.12% | 841 | Common | NONE |
| 548661107 | LOW | LOWES COS INC | $317,978 | 0.12% | 1,174 | Common | NONE |
| 02079K107 | GOOG | ALPHABET INC | $316,156 | 0.12% | 1,891 | Common | NONE |
| 911312106 | UPS | UNITED PARCEL SERVICE INC | $300,420 | 0.11% | 2,203 | Common | NONE |
| 922042858 | VWO | VANGUARD INTL EQUITY INDEX F | $294,704 | 0.11% | 6,159 | Common | NONE |
| 464288810 | IHI | ISHARES TR | $293,021 | 0.11% | 4,948 | Common | NONE |
| 45782C672 | UAUG | INNOVATOR ETFS TRUST | $292,746 | 0.11% | 8,357 | Common | NONE |
| 402031835 | DIVS | GUINNESS ATKINSON FDS | $282,640 | 0.10% | 9,376 | Common | NONE |
| 46432F339 | QUAL | ISHARES TR | $274,686 | 0.10% | 1,532 | Common | NONE |
| 464287168 | DVY | ISHARES TR | $272,394 | 0.10% | 2,017 | Common | NONE |
| 92826C839 | V | VISA INC | $266,152 | 0.10% | 968 | Common | NONE |
| 68902V107 | OTIS | OTIS WORLDWIDE CORP | $259,850 | 0.10% | 2,500 | Common | NONE |
| 45783Y301 | XBAP | INNOVATOR ETFS TRUST | $258,478 | 0.10% | 7,745 | Common | NONE |
| 46138E214 | IDHQ | INVESCO EXCH TRADED FD TR II | $245,396 | 0.09% | 7,727 | Common | NONE |
| 78468R663 | BIL | SPDR SER TR | $244,765 | 0.09% | 2,666 | Common | NONE |
| 58933Y105 | MRK | MERCK & CO INC | $238,930 | 0.09% | 2,104 | Common | NONE |
| 166764100 | CVX | CHEVRON CORP NEW | $236,178 | 0.09% | 1,604 | Common | NONE |
| 30040W108 | ES | EVERSOURCE ENERGY | $234,909 | 0.09% | 3,452 | Common | NONE |
| 12811T803 | CPSJ | CALAMOS ETF TR | $233,494 | 0.09% | 9,447 | Common | NONE |
| 78464A821 | MDYG | SPDR SER TR | $230,377 | 0.08% | 2,626 | Common | NONE |
| 92206C714 | VONV | VANGUARD SCOTTSDALE FDS | $225,797 | 0.08% | 2,710 | Common | NONE |
| 92343V104 | VZ | VERIZON COMMUNICATIONS INC | $222,940 | 0.08% | 4,964 | Common | NONE |
| 808524102 | SCHB | SCHWAB STRATEGIC TR | $211,764 | 0.08% | 3,183 | Common | NONE |
| 09251A104 | BDJ | BLACKROCK ENHANCED EQUITY DI | $119,638 | 0.04% | 13,831 | Common | NONE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.