Q2 2025 · 13F-HR
Francis Financial, Inc.holdings as filed
Filed 2025-08-08 · accession 0001085146-25-004708
$435.1M
Reported value
95
Positions
2025-06-30
Period end
The Brief · Francis Financial, Inc. · Q2 2025
AI · grounded in 13F
Francis Financial, Inc. established a new position in VOO valued at $70.7M. The fund also initiated new stakes in BIV for $45.1M and META for $39.3M. Other new additions include FLXR at $29.9M and DFSI at $27.4M.
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 922908363 | VOO | VANGUARD INDEX FDS | $70.7M | 16.3% | 124,459 | Common | NONE |
| 921937819 | BIV | VANGUARD BD INDEX FDS | $45.1M | 10.4% | 583,192 | Common | NONE |
| 30303M102 | META | META PLATFORMS INC | $38.0M | 8.73% | 51,477 | Common | NONE |
| 29287L700 | FLXR | TCW ETF TRUST | $29.9M | 6.87% | 757,595 | Common | NONE |
| 25434V690 | DFSI | DIMENSIONAL ETF TRUST | $27.4M | 6.29% | 694,253 | Common | NONE |
| 46641Q134 | JIRE | J P MORGAN EXCHANGE TRADED F | $23.1M | 5.31% | 326,329 | Common | NONE |
| 921946406 | VYM | VANGUARD WHITEHALL FDS | $16.0M | 3.68% | 120,181 | Common | NONE |
| 921932885 | IVOO | VANGUARD ADMIRAL FDS INC | $15.3M | 3.52% | 145,797 | Common | NONE |
| 464287804 | IJR | ISHARES TR | $12.3M | 2.82% | 112,436 | Common | NONE |
| 46435U440 | BGRN | ISHARES TR | $12.1M | 2.77% | 253,244 | Common | NONE |
| 92204H400 | MUNY | VANGUARD NY TAX FREE FDS | $12.0M | 2.77% | 119,121 | Common | NONE |
| 464288570 | DSI | ISHARES TR | $11.4M | 2.62% | 98,133 | Common | NONE |
| 25434V666 | DFLV | DIMENSIONAL ETF TRUST | $10.9M | 2.51% | 351,879 | Common | NONE |
| 46435G243 | SUSB | ISHARES TR | $9.9M | 2.28% | 393,692 | Common | NONE |
| 922908629 | VO | VANGUARD INDEX FDS | $7.5M | 1.73% | 26,890 | Common | NONE |
| 67092P201 | NULG | NUSHARES ETF TR | $6.4M | 1.48% | 68,512 | Common | NONE |
| 67066G104 | NVDA | NVIDIA CORPORATION | $4.6M | 1.05% | 28,936 | Common | NONE |
| 023135106 | AMZN | AMAZON COM INC | $4.5M | 1.04% | 20,670 | Common | NONE |
| 92206C730 | VONE | VANGUARD SCOTTSDALE FDS | $4.5M | 1.04% | 16,051 | Common | NONE |
| 922908769 | VTI | VANGUARD INDEX FDS | $4.1M | 0.94% | 13,496 | Common | NONE |
| 037833100 | AAPL | APPLE INC | $3.6M | 0.84% | 17,736 | Common | NONE |
| 922908744 | VTV | VANGUARD INDEX FDS | $3.4M | 0.77% | 19,059 | Common | NONE |
| 33739P830 | FSMB | FIRST TR EXCH TRADED FD III | $2.7M | 0.61% | 133,797 | Common | NONE |
| 02079K305 | GOOGL | ALPHABET INC | $2.6M | 0.59% | 14,527 | Common | NONE |
| 46137V357 | RSP | INVESCO EXCHANGE TRADED FD T | $2.5M | 0.57% | 13,732 | Common | NONE |
| 464287200 | IVV | ISHARES TR | $2.4M | 0.56% | 3,945 | Common | NONE |
| 921910816 | MGK | VANGUARD WORLD FD | $2.4M | 0.55% | 6,557 | Common | NONE |
| 464288323 | NYF | ISHARES TR | $2.4M | 0.54% | 45,343 | Common | NONE |
| 46436E551 | XJH | ISHARES TR | $2.3M | 0.54% | 56,138 | Common | NONE |
| 92206C664 | VTWO | VANGUARD SCOTTSDALE FDS | $2.3M | 0.52% | 25,882 | Common | NONE |
| 46435U663 | ESML | ISHARES TR | $2.3M | 0.52% | 54,456 | Common | NONE |
| 594918104 | MSFT | MICROSOFT CORP | $2.2M | 0.52% | 4,514 | Common | NONE |
| 922042858 | VWO | VANGUARD INTL EQUITY INDEX F | $2.2M | 0.52% | 45,349 | Common | NONE |
| 464288414 | MUB | ISHARES TR | $2.2M | 0.51% | 21,301 | Common | NONE |
| 25434V724 | DFUV | DIMENSIONAL ETF TRUST | $2.2M | 0.50% | 51,179 | Common | NONE |
| 46436E437 | ELQD | ISHARES TR | $2.2M | 0.50% | 26,222 | Common | NONE |
| 084670702 | BRK/B | BERKSHIRE HATHAWAY INC DEL | $1.4M | 0.32% | 2,904 | Common | NONE |
| 30303M102 | META | META PLATFORMS INC | $1.3M | 0.31% | 1,800 | PUT | NONE |
| 580135101 | MCD | MCDONALDS CORP | $1.1M | 0.26% | 3,925 | Common | NONE |
| 219350105 | GLW | CORNING INC | $1.1M | 0.25% | 21,037 | Common | NONE |
| 808524649 | SCMB | SCHWAB STRATEGIC TR | $1.1M | 0.25% | 42,671 | Common | NONE |
| 459200101 | IBM | INTERNATIONAL BUSINESS MACHS | $1.0M | 0.24% | 3,471 | Common | NONE |
| 02079K107 | GOOG | ALPHABET INC | $965,889 | 0.22% | 5,445 | Common | NONE |
| 25434V880 | DFAX | DIMENSIONAL ETF TRUST | $855,226 | 0.20% | 29,119 | Common | NONE |
| 46625H100 | JPM | JPMORGAN CHASE & CO. | $850,570 | 0.20% | 2,934 | Common | NONE |
| 11135F101 | AVGO | BROADCOM INC | $774,026 | 0.18% | 2,808 | Common | NONE |
| 464287655 | IWM | ISHARES TR | $763,034 | 0.18% | 3,536 | Common | NONE |
| 464287614 | IWF | ISHARES TR | $734,948 | 0.17% | 1,731 | Common | NONE |
| 808524755 | FNDF | SCHWAB STRATEGIC TR | $666,487 | 0.15% | 16,654 | Common | NONE |
| 87283Q834 | TOUS | T ROWE PRICE ETF INC | $659,410 | 0.15% | 20,371 | Common | NONE |
| 25434V203 | DFAI | DIMENSIONAL ETF TRUST | $653,408 | 0.15% | 18,901 | Common | NONE |
| 594918104 | MSFT | MICROSOFT CORP | $596,892 | 0.14% | 1,200 | PUT | NONE |
| 922908751 | VB | VANGUARD INDEX FDS | $565,198 | 0.13% | 2,385 | Common | NONE |
| 25434V401 | DFUS | DIMENSIONAL ETF TRUST | $562,968 | 0.13% | 8,400 | Common | NONE |
| 532457108 | LLY | ELI LILLY & CO | $543,333 | 0.12% | 697 | Common | NONE |
| 25434V708 | DFAC | DIMENSIONAL ETF TRUST | $533,156 | 0.12% | 14,876 | Common | NONE |
| 38141G104 | GS | GOLDMAN SACHS GROUP INC | $525,151 | 0.12% | 742 | Common | NONE |
| 464287309 | IVW | ISHARES TR | $519,392 | 0.12% | 4,717 | Common | NONE |
| 808524771 | FNDX | SCHWAB STRATEGIC TR | $510,125 | 0.12% | 20,787 | Common | NONE |
| 22160K105 | COST | COSTCO WHSL CORP NEW | $498,930 | 0.11% | 504 | Common | NONE |
| 023135106 | AMZN | AMAZON COM INC | $460,719 | 0.11% | 2,100 | PUT | NONE |
| 693475105 | PNC | PNC FINL SVCS GROUP INC | $455,425 | 0.10% | 2,443 | Common | NONE |
| 88160R101 | TSLA | TESLA INC | $436,465 | 0.10% | 1,374 | Common | NONE |
| 921937835 | BND | VANGUARD BD INDEX FDS | $421,900 | 0.10% | 5,730 | Common | NONE |
| 060505104 | BAC | BANK AMERICA CORP | $408,036 | 0.09% | 8,623 | Common | NONE |
| 78462F103 | SPY | SPDR S&P 500 ETF TR | $402,221 | 0.09% | 651 | Common | NONE |
| 57636Q104 | MA | MASTERCARD INCORPORATED | $398,978 | 0.09% | 710 | Common | NONE |
| 437076102 | HD | HOME DEPOT INC | $393,766 | 0.09% | 1,074 | Common | NONE |
| 46090E103 | QQQ | INVESCO QQQ TR | $386,148 | 0.09% | 700 | Common | NONE |
| 14020W106 | CGDV | CAPITAL GROUP DIVIDEND VALUE | $374,603 | 0.09% | 9,486 | Common | NONE |
| 808524201 | SCHX | SCHWAB STRATEGIC TR | $373,644 | 0.09% | 15,288 | Common | NONE |
| 92826C839 | V | VISA INC | $346,174 | 0.08% | 975 | Common | NONE |
| 464287408 | IVE | ISHARES TR | $334,093 | 0.08% | 1,710 | Common | NONE |
| 254687106 | DIS | DISNEY WALT CO | $320,070 | 0.07% | 2,581 | Common | NONE |
| 25434V500 | DFAS | DIMENSIONAL ETF TRUST | $319,315 | 0.07% | 5,012 | Common | NONE |
| 369604301 | GE | GE AEROSPACE | $312,729 | 0.07% | 1,215 | Common | NONE |
| 78467X109 | DIA | SPDR DOW JONES INDL AVERAGE | $304,490 | 0.07% | 691 | Common | NONE |
| 64110L106 | NFLX | NETFLIX INC | $303,345 | 0.07% | 227 | Common | NONE |
| 464287689 | IWV | ISHARES TR | $281,853 | 0.06% | 803 | Common | NONE |
| 872540109 | TJX | TJX COS INC NEW | $261,058 | 0.06% | 2,114 | Common | NONE |
| 464287663 | IUSV | ISHARES TR | $259,381 | 0.06% | 2,741 | Common | NONE |
| 922908637 | VV | VANGUARD INDEX FDS | $252,206 | 0.06% | 884 | Common | NONE |
| 670346105 | NUE | NUCOR CORP | $249,624 | 0.06% | 1,927 | Common | NONE |
| 921908844 | VIG | VANGUARD SPECIALIZED FUNDS | $243,596 | 0.06% | 1,190 | Common | NONE |
| 842587107 | SO | SOUTHERN CO | $240,962 | 0.06% | 2,624 | Common | NONE |
| 931142103 | WMT | WALMART INC | $237,752 | 0.05% | 2,431 | Common | NONE |
| 478160104 | JNJ | JOHNSON & JOHNSON | $223,474 | 0.05% | 1,463 | Common | NONE |
| 742718109 | PG | PROCTER AND GAMBLE CO | $223,367 | 0.05% | 1,402 | Common | NONE |
| 464287168 | DVY | ISHARES TR | $222,457 | 0.05% | 1,675 | Common | NONE |
| 101137107 | BSX | BOSTON SCIENTIFIC CORP | $215,787 | 0.05% | 2,009 | Common | NONE |
| 806857108 | SLB | SCHLUMBERGER LTD | $211,656 | 0.05% | 6,262 | Common | NONE |
| 169656105 | CMG | CHIPOTLE MEXICAN GRILL INC | $207,194 | 0.05% | 3,690 | Common | NONE |
| 464287598 | IWD | ISHARES TR | $203,466 | 0.05% | 1,048 | Common | NONE |
| 46138J510 | BSMQ | INVESCO EXCH TRD SLF IDX FD | $203,441 | 0.05% | 8,635 | Common | NONE |
| 92556V106 | VTRS | VIATRIS INC | $117,953 | 0.03% | 13,209 | Common | NONE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.
