Q4 2023 · 13F-HR
Ardent Capital Management, Inc.holdings as filed
Filed 2024-02-08 · accession 0001172661-24-000590
$190.8M
Reported value
45
Positions
2023-12-31
Period end
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 084670702 | BRK/B | BERKSHIRE HATHAWAY INC DEL | $54.0M | 28.3% | 151,278 | Common | SOLE |
| 037833100 | AAPL | APPLE INC | $28.1M | 14.7% | 145,804 | Common | SOLE |
| 478160104 | JNJ | JOHNSON & JOHNSON | $23.3M | 12.2% | 148,939 | Common | SOLE |
| 02079K107 | GOOG | ALPHABET INC | $13.2M | 6.90% | 93,414 | Common | SOLE |
| 30303M102 | META | META PLATFORMS INC | $10.1M | 5.29% | 28,512 | Common | SOLE |
| 863667101 | SYK | STRYKER CORPORATION | $9.1M | 4.78% | 30,457 | Common | SOLE |
| 70450Y103 | PYPL | PAYPAL HLDGS INC | $7.1M | 3.74% | 116,345 | Common | SOLE |
| 46625H100 | JPM | JPMORGAN CHASE & CO | $7.0M | 3.65% | 40,981 | Common | SOLE |
| 902973304 | USB | US BANCORP DEL | $4.8M | 2.50% | 110,274 | Common | SOLE |
| 02079K305 | GOOGL | ALPHABET INC | $3.6M | 1.89% | 25,838 | Common | SOLE |
| 742718109 | PG | PROCTER AND GAMBLE CO | $3.1M | 1.64% | 21,359 | Common | SOLE |
| 22160K105 | COST | COSTCO WHSL CORP NEW | $2.5M | 1.33% | 3,847 | Common | SOLE |
| 718172109 | PM | PHILIP MORRIS INTL INC | $2.3M | 1.21% | 24,501 | Common | SOLE |
| 98956P102 | ZBH | ZIMMER BIOMET HOLDINGS INC | $1.6M | 0.84% | 13,126 | Common | SOLE |
| 464287622 | IWB | ISHARES TR | $1.6M | 0.81% | 5,929 | Common | SOLE |
| 110122108 | BMY | BRISTOL-MYERS SQUIBB CO | $1.3M | 0.70% | 25,983 | Common | SOLE |
| 46137V357 | RSP | INVESCO EXCHANGE TRADED FD T | $1.2M | 0.64% | 7,755 | Common | SOLE |
| 023135106 | AMZN | AMAZON COM INC | $1.2M | 0.62% | 7,840 | Common | SOLE |
| 464287804 | IJR | ISHARES TR | $1.1M | 0.58% | 10,246 | Common | SOLE |
| 921909768 | VXUS | VANGUARD STAR FDS | $1.1M | 0.57% | 18,865 | Common | SOLE |
| 46432F339 | QUAL | ISHARES TR | $1.0M | 0.53% | 6,874 | Common | SOLE |
| 49177J102 | KVUE | KENVUE INC | $1.0M | 0.53% | 46,911 | Common | SOLE |
| 922908744 | VTV | VANGUARD INDEX FDS | $1.0M | 0.52% | 6,700 | Common | SOLE |
| 464287200 | IVV | ISHARES TR | $939,021 | 0.49% | 1,966 | Common | SOLE |
| 922908629 | VO | VANGUARD INDEX FDS | $856,115 | 0.45% | 3,680 | Common | SOLE |
| 594918104 | MSFT | MICROSOFT CORP | $779,531 | 0.41% | 2,073 | Common | SOLE |
| 00724F101 | ADBE | ADOBE INC | $757,682 | 0.40% | 1,270 | Common | SOLE |
| 228309100 | CRWS | CROWN CRAFTS INC | $630,927 | 0.33% | 127,203 | Common | SOLE |
| 46436F103 | IAUM | ISHARES GOLD TR | $587,100 | 0.31% | 28,500 | Common | SOLE |
| 78462F103 | SPY | SPDR S&P 500 ETF TR | $551,835 | 0.29% | 1,161 | Common | SOLE |
| 464287507 | IJH | ISHARES TR | $540,165 | 0.28% | 1,949 | Common | SOLE |
| 74340W103 | PLD | PROLOGIS INC. | $531,867 | 0.28% | 3,990 | Common | SOLE |
| G1890L107 | CPRI | CAPRI HOLDINGS LIMITED | $502,400 | 0.26% | 10,000 | Common | SOLE |
| 464287614 | IWF | ISHARES TR | $500,534 | 0.26% | 1,651 | Common | SOLE |
| 00287Y109 | ABBV | ABBVIE INC | $400,597 | 0.21% | 2,585 | Common | SOLE |
| 78467Y107 | MDY | SPDR S&P MIDCAP 400 ETF TR | $395,756 | 0.21% | 780 | Common | SOLE |
| 053015103 | ADP | AUTOMATIC DATA PROCESSING IN | $379,974 | 0.20% | 1,631 | Common | SOLE |
| 316773100 | FITB | FIFTH THIRD BANCORP | $379,390 | 0.20% | 11,000 | Common | SOLE |
| 580135101 | MCD | MCDONALDS CORP | $281,981 | 0.15% | 951 | Common | SOLE |
| 842587107 | SO | SOUTHERN CO | $262,179 | 0.14% | 3,739 | Common | SOLE |
| 46429B747 | STIP | ISHARES TR | $255,348 | 0.13% | 2,590 | Common | SOLE |
| 922908553 | VNQ | VANGUARD INDEX FDS | $253,682 | 0.13% | 2,871 | Common | SOLE |
| 92826C839 | V | VISA INC | $238,741 | 0.13% | 917 | Common | SOLE |
| 922042858 | VWO | VANGUARD INTL EQUITY INDEX F | $221,323 | 0.12% | 5,385 | Common | SOLE |
| 78463V107 | GLD | SPDR GOLD TR | $219,845 | 0.12% | 1,150 | Common | SOLE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.