Q4 2024 · 13F-HR
Madden Advisory Services, Inc.holdings as filed
Filed 2025-02-13 · accession 0001172661-25-000762
$215.4M
Reported value
99
Positions
2024-12-31
Period end
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 808524102 | SCHB | SCHWAB STRATEGIC TR | $17.7M | 8.24% | 781,481 | Common | NONE |
| 922908363 | VOO | VANGUARD INDEX FDS | $16.5M | 7.66% | 30,639 | Common | NONE |
| 92204A702 | VGT | VANGUARD WORLD FD | $14.5M | 6.73% | 23,313 | Common | NONE |
| 922908744 | VTV | VANGUARD INDEX FDS | $12.7M | 5.92% | 75,276 | Common | NONE |
| 46434VBD1 | IBDQ | ISHARES TR | $7.4M | 3.45% | 296,719 | Common | NONE |
| 464287465 | EFA | ISHARES TR | $6.7M | 3.10% | 88,214 | Common | NONE |
| 808524201 | SCHX | SCHWAB STRATEGIC TR | $6.4M | 2.98% | 276,848 | Common | NONE |
| 594918104 | MSFT | MICROSOFT CORP | $6.0M | 2.77% | 14,134 | Common | NONE |
| 92204A207 | VDC | VANGUARD WORLD FD | $5.8M | 2.70% | 27,496 | Common | NONE |
| 92204A504 | VHT | VANGUARD WORLD FD | $5.8M | 2.69% | 22,799 | Common | NONE |
| 464285204 | IAU | ISHARES GOLD TR | $4.8M | 2.25% | 97,770 | Common | NONE |
| 46435GAA0 | IBDR | ISHARES TR | $4.7M | 2.19% | 195,746 | Common | NONE |
| 808524300 | SCHG | SCHWAB STRATEGIC TR | $4.6M | 2.13% | 164,292 | Common | NONE |
| 921909768 | VXUS | VANGUARD STAR FDS | $4.5M | 2.08% | 76,025 | Common | NONE |
| 78462F103 | SPY | SPDR S&P 500 ETF TR | $4.4M | 2.05% | 7,522 | Common | NONE |
| 46434V407 | SHYG | ISHARES TR | $4.4M | 2.02% | 102,315 | Common | NONE |
| 808524508 | SCHM | SCHWAB STRATEGIC TR | $4.2M | 1.95% | 151,816 | Common | NONE |
| 921908844 | VIG | VANGUARD SPECIALIZED FUNDS | $4.2M | 1.93% | 21,283 | Common | NONE |
| 464287804 | IJR | ISHARES TR | $3.4M | 1.57% | 29,423 | Common | NONE |
| 922908769 | VTI | VANGUARD INDEX FDS | $3.3M | 1.54% | 11,464 | Common | NONE |
| 808524797 | SCHD | SCHWAB STRATEGIC TR | $3.1M | 1.42% | 112,347 | Common | NONE |
| 92204A108 | VCR | VANGUARD WORLD FD | $3.1M | 1.42% | 8,164 | Common | NONE |
| 46429B747 | STIP | ISHARES TR | $3.0M | 1.37% | 29,394 | Common | NONE |
| 92189F486 | FLTR | VANECK ETF TRUST | $2.9M | 1.35% | 114,028 | Common | NONE |
| 464288810 | IHI | ISHARES TR | $2.7M | 1.25% | 46,045 | Common | NONE |
| 92206C409 | VCSH | VANGUARD SCOTTSDALE FDS | $2.3M | 1.08% | 29,853 | Common | NONE |
| 46435UAA9 | IBDS | ISHARES TR | $2.3M | 1.08% | 96,878 | Common | NONE |
| 92204A876 | VPU | VANGUARD WORLD FD | $2.1M | 0.99% | 13,014 | Common | NONE |
| 808524847 | SCHH | SCHWAB STRATEGIC TR | $2.1M | 0.99% | 100,780 | Common | NONE |
| 72201R817 | CORP | PIMCO ETF TR | $2.1M | 0.97% | 21,997 | Common | NONE |
| 808524698 | SCHI | SCHWAB STRATEGIC TR | $2.1M | 0.96% | 93,801 | Common | NONE |
| 92204A603 | VIS | VANGUARD WORLD FD | $1.7M | 0.81% | 6,872 | Common | NONE |
| 316092790 | FQAL | FIDELITY COVINGTON TRUST | $1.7M | 0.79% | 25,963 | Common | NONE |
| 46429B663 | HDV | ISHARES TR | $1.6M | 0.74% | 14,255 | Common | NONE |
| 464287507 | IJH | ISHARES TR | $1.6M | 0.74% | 25,431 | Common | NONE |
| 81369Y407 | XLY | SELECT SECTOR SPDR TR | $1.5M | 0.72% | 6,891 | Common | NONE |
| 46090E103 | QQQ | INVESCO QQQ TR | $1.5M | 0.68% | 2,862 | Common | NONE |
| 81369Y803 | XLK | SELECT SECTOR SPDR TR | $1.4M | 0.67% | 6,187 | Common | NONE |
| 922908751 | VB | VANGUARD INDEX FDS | $1.4M | 0.67% | 5,967 | Common | NONE |
| 922908736 | VUG | VANGUARD INDEX FDS | $1.3M | 0.58% | 3,055 | Common | NONE |
| 037833100 | AAPL | APPLE INC | $1.2M | 0.57% | 4,886 | Common | NONE |
| 464287176 | TIP | ISHARES TR | $1.2M | 0.56% | 11,365 | Common | NONE |
| 922908553 | VNQ | VANGUARD INDEX FDS | $1.2M | 0.55% | 13,213 | Common | NONE |
| 808524706 | SCHE | SCHWAB STRATEGIC TR | $1.1M | 0.51% | 41,375 | Common | NONE |
| 46432F842 | IEFA | ISHARES TR | $1.1M | 0.51% | 15,497 | Common | NONE |
| 81369Y704 | XLI | SELECT SECTOR SPDR TR | $1.1M | 0.50% | 8,138 | Common | NONE |
| 464287226 | AGG | ISHARES TR | $931,920 | 0.43% | 9,617 | Common | NONE |
| 922908629 | VO | VANGUARD INDEX FDS | $931,802 | 0.43% | 3,527 | Common | NONE |
| 808524805 | SCHF | SCHWAB STRATEGIC TR | $930,643 | 0.43% | 50,305 | Common | NONE |
| 464287200 | IVV | ISHARES TR | $920,563 | 0.43% | 1,563 | Common | NONE |
| 00162Q858 | SDOG | ALPS ETF TR | $910,410 | 0.42% | 16,110 | Common | NONE |
| 95040Q104 | WELL | WELLTOWER INC | $738,410 | 0.34% | 5,859 | Common | NONE |
| 33739Q408 | FTSM | FIRST TR EXCHANGE-TRADED FD | $733,856 | 0.34% | 12,278 | Common | NONE |
| 92206C730 | VONE | VANGUARD SCOTTSDALE FDS | $715,097 | 0.33% | 2,681 | Common | NONE |
| 808524607 | SCHA | SCHWAB STRATEGIC TR | $682,642 | 0.32% | 26,397 | Common | NONE |
| 464288877 | EFV | ISHARES TR | $681,061 | 0.32% | 12,980 | Common | NONE |
| 464287150 | ITOT | ISHARES TR | $679,371 | 0.32% | 5,282 | Common | NONE |
| 46436E205 | IBDU | ISHARES TR | $675,792 | 0.31% | 29,640 | Common | NONE |
| 81369Y308 | XLP | SELECT SECTOR SPDR TR | $640,514 | 0.30% | 8,148 | Common | NONE |
| 922042858 | VWO | VANGUARD INTL EQUITY INDEX F | $629,244 | 0.29% | 14,288 | Common | NONE |
| 921937827 | BSV | VANGUARD BD INDEX FDS | $563,310 | 0.26% | 7,290 | Common | NONE |
| 00326A104 | SGOL | ETFS GOLD TR | $556,185 | 0.26% | 22,203 | Common | NONE |
| 921937835 | BND | VANGUARD BD INDEX FDS | $552,485 | 0.26% | 7,683 | Common | NONE |
| 92189F676 | SMH | VANECK ETF TRUST | $541,976 | 0.25% | 2,238 | Common | NONE |
| 81369Y886 | XLU | SELECT SECTOR SPDR TR | $527,711 | 0.24% | 6,972 | Common | NONE |
| 46436E858 | IBTG | ISHARES TR | $526,405 | 0.24% | 23,077 | Common | NONE |
| 46436E528 | IBHF | ISHARES TR | $501,452 | 0.23% | 21,661 | Common | NONE |
| 464287622 | IWB | ISHARES TR | $490,650 | 0.23% | 1,523 | Common | NONE |
| 46434V456 | IQLT | ISHARES TR | $461,216 | 0.21% | 12,425 | Common | NONE |
| 78463V107 | GLD | SPDR GOLD TR | $455,204 | 0.21% | 1,880 | Common | NONE |
| 464287655 | IWM | ISHARES TR | $438,385 | 0.20% | 1,984 | Common | NONE |
| 33734X119 | FXG | FIRST TR EXCHANGE TRADED FD | $426,127 | 0.20% | 6,652 | Common | NONE |
| 46435U515 | IBDT | ISHARES TR | $419,939 | 0.19% | 16,865 | Common | NONE |
| 78464A888 | XHB | SPDR SER TR | $414,134 | 0.19% | 3,963 | Common | NONE |
| 464287697 | IDU | ISHARES TR | $411,202 | 0.19% | 4,274 | Common | NONE |
| 464287234 | EEM | ISHARES TR | $400,803 | 0.19% | 9,584 | Common | NONE |
| 922020805 | VTIP | VANGUARD MALVERN FDS | $380,484 | 0.18% | 7,858 | Common | NONE |
| 85208R101 | CEF | SPROTT PHYSICAL GOLD & SILVE | $375,265 | 0.17% | 15,794 | Common | NONE |
| 46435U168 | IBHE | ISHARES TR | $350,366 | 0.16% | 15,102 | Common | NONE |
| 744320102 | PRU | PRUDENTIAL FINL INC | $348,952 | 0.16% | 2,944 | Common | NONE |
| 92189F643 | MOAT | VANECK ETF TRUST | $325,205 | 0.15% | 3,507 | Common | NONE |
| 464287721 | IYW | ISHARES TR | $322,549 | 0.15% | 2,022 | Common | NONE |
| 78464A409 | SPYG | SPDR SER TR | $318,550 | 0.15% | 3,624 | Common | NONE |
| 464287499 | IWR | ISHARES TR | $313,340 | 0.15% | 3,544 | Common | NONE |
| 78463X889 | SPDW | SPDR INDEX SHS FDS | $305,088 | 0.14% | 8,939 | Common | NONE |
| 92204A801 | VAW | VANGUARD WORLD FD | $289,291 | 0.13% | 1,540 | Common | NONE |
| 46436E866 | — | ISHARES TR | $281,474 | 0.13% | 12,070 | Common | NONE |
| 46137V357 | RSP | INVESCO EXCHANGE TRADED FD T | $269,153 | 0.12% | 1,536 | Common | NONE |
| 78468R606 | SPHY | SPDR SER TR | $255,381 | 0.12% | 10,881 | Common | NONE |
| 78464A102 | XNTK | SPDR SER TR | $254,091 | 0.12% | 1,259 | Common | NONE |
| 81369Y860 | XLRE | SELECT SECTOR SPDR TR | $253,659 | 0.12% | 6,237 | Common | NONE |
| 46124J201 | IVT | INVENTRUST PPTYS CORP | $246,252 | 0.11% | 8,173 | Common | NONE |
| 78467Y107 | MDY | SPDR S&P MIDCAP 400 ETF TR | $240,932 | 0.11% | 423 | Common | NONE |
| 78468R622 | JNK | SPDR SER TR | $240,298 | 0.11% | 2,517 | Common | NONE |
| 92204A884 | VOX | VANGUARD WORLD FD | $236,144 | 0.11% | 1,523 | Common | NONE |
| 808524870 | SCHP | SCHWAB STRATEGIC TR | $231,153 | 0.11% | 8,949 | Common | NONE |
| 580135101 | MCD | MCDONALDS CORP | $221,162 | 0.10% | 762 | Common | NONE |
| 464288513 | HYG | ISHARES TR | $220,063 | 0.10% | 2,798 | Common | NONE |
| 464287705 | IJJ | ISHARES TR | $219,805 | 0.10% | 1,759 | Common | NONE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.