Q3 2023 · 13F-HR
American Financial Advisors, LLCholdings as filed
Filed 2023-11-14 · accession 0001767898-23-000004
$634.7M
Reported value
134
Positions
2023-09-30
Period end
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 46090E103 | QQQ | INVESCO QQQ TR | $49.8M | 7.84% | 138,896 | Common | NONE |
| 921908844 | VIG | VANGUARD SPECIALIZED FUNDS | $33.9M | 5.35% | 218,385 | Common | NONE |
| 922908595 | VBK | VANGUARD INDEX FDS | $32.1M | 5.06% | 150,038 | Common | NONE |
| 084670702 | BRK/B | BERKSHIRE HATHAWAY INC DEL | $31.5M | 4.96% | 89,833 | Common | NONE |
| 33740F805 | FIXD | FIRST TR EXCHNG TRADED FD VI | $30.3M | 4.78% | 721,153 | Common | NONE |
| 33733E104 | FTCS | FIRST TR EXCHANGE-TRADED FD | $29.7M | 4.67% | 402,928 | Common | NONE |
| 921946810 | VIGI | VANGUARD WHITEHALL FDS | $29.0M | 4.56% | 405,995 | Common | NONE |
| 92206C409 | VCSH | VANGUARD SCOTTSDALE FDS | $27.4M | 4.31% | 364,152 | Common | NONE |
| 464287622 | IWB | ISHARES TR | $27.2M | 4.28% | 115,700 | Common | NONE |
| 33739Q200 | LMBS | FIRST TR EXCHANGE-TRADED FD | $25.8M | 4.07% | 546,200 | Common | NONE |
| 808524797 | SCHD | SCHWAB STRATEGIC TR | $23.5M | 3.70% | 331,638 | Common | NONE |
| 78464A300 | SLYV | SPDR SER TR | $20.5M | 3.23% | 283,589 | Common | NONE |
| 23325P104 | DNP | DNP SELECT INCOME FD INC | $20.1M | 3.16% | 2,109,404 | Common | NONE |
| 92206C870 | VCIT | VANGUARD SCOTTSDALE FDS | $19.0M | 3.00% | 250,254 | Common | NONE |
| 81369Y209 | XLV | SELECT SECTOR SPDR TR | $18.3M | 2.88% | 142,105 | Common | NONE |
| 922908629 | VO | VANGUARD INDEX FDS | $17.4M | 2.75% | 83,680 | Common | NONE |
| 464288273 | SCZ | ISHARES TR | $13.3M | 2.10% | 235,976 | Common | NONE |
| 464287507 | IJH | ISHARES TR | $12.3M | 1.94% | 49,410 | Common | NONE |
| 92189F437 | ANGL | VANECK ETF TRUST | $11.2M | 1.76% | 413,580 | Common | NONE |
| 532457108 | LLY | ELI LILLY & CO | $11.1M | 1.75% | 20,699 | Common | NONE |
| 33734X846 | CIBR | FIRST TR EXCHANGE TRADED FD | $10.6M | 1.67% | 233,074 | Common | NONE |
| 81369Y860 | XLRE | SELECT SECTOR SPDR TR | $10.1M | 1.59% | 296,301 | Common | NONE |
| 808524607 | SCHA | SCHWAB STRATEGIC TR | $7.8M | 1.23% | 188,005 | Common | NONE |
| 00214Q104 | ARKK | ARK ETF TR | $7.5M | 1.18% | 189,105 | Common | NONE |
| 037833100 | AAPL | APPLE INC | $6.9M | 1.09% | 40,252 | Common | NONE |
| 00162Q379 | OEFA | ALPS ETF TR | $6.6M | 1.04% | 256,124 | Common | NONE |
| 78464A870 | XBI | SPDR SER TR | $5.6M | 0.88% | 76,115 | Common | NONE |
| 247361702 | DAL | DELTA AIR LINES INC DEL | $5.1M | 0.81% | 138,932 | Common | NONE |
| 46641Q837 | JPST | J P MORGAN EXCHANGE TRADED F | $4.5M | 0.71% | 90,339 | Common | NONE |
| 922908769 | VTI | VANGUARD INDEX FDS | $3.7M | 0.58% | 17,290 | Common | NONE |
| 33738D309 | FTSL | FIRST TR EXCHANGE-TRADED FD | $3.6M | 0.57% | 79,660 | Common | NONE |
| 023135106 | AMZN | AMAZON COM INC | $3.6M | 0.57% | 28,520 | Common | NONE |
| 922042858 | VWO | VANGUARD INTL EQUITY INDEX F | $3.3M | 0.52% | 83,745 | Common | NONE |
| 808524870 | SCHP | SCHWAB STRATEGIC TR | $3.1M | 0.49% | 61,830 | Common | NONE |
| 464287465 | EFA | ISHARES TR | $2.8M | 0.44% | 40,063 | Common | NONE |
| 808524805 | SCHF | SCHWAB STRATEGIC TR | $2.7M | 0.42% | 78,742 | Common | NONE |
| 02079K305 | GOOGL | ALPHABET INC | $2.5M | 0.40% | 19,259 | Common | NONE |
| 464288281 | EMB | ISHARES TR | $2.4M | 0.39% | 29,636 | Common | NONE |
| 78464A631 | XAR | SPDR SER TR | $2.1M | 0.32% | 18,385 | Common | NONE |
| 437076102 | HD | HOME DEPOT INC | $2.0M | 0.31% | 6,562 | Common | NONE |
| 78464A607 | RWR | SPDR SER TR | $1.9M | 0.30% | 22,749 | Common | NONE |
| 464287176 | TIP | ISHARES TR | $1.8M | 0.29% | 17,459 | Common | NONE |
| 464287200 | IVV | ISHARES TR | $1.8M | 0.28% | 4,134 | Common | NONE |
| 25434V708 | DFAC | DIMENSIONAL ETF TRUST | $1.7M | 0.27% | 66,201 | Common | NONE |
| 464287630 | IWN | ISHARES TR | $1.5M | 0.24% | 11,053 | Common | NONE |
| 92203J407 | BNDX | VANGUARD CHARLOTTE FDS | $1.5M | 0.23% | 30,542 | Common | NONE |
| 46137V282 | RSPT | INVESCO EXCHANGE TRADED FD T | $1.4M | 0.22% | 48,551 | Common | NONE |
| 594918104 | MSFT | MICROSOFT CORP | $1.4M | 0.21% | 4,288 | Common | NONE |
| 33739Q507 | FCVT | FIRST TR EXCHANGE-TRADED FD | $1.3M | 0.21% | 42,726 | Common | NONE |
| 95040Q104 | WELL | WELLTOWER INC | $1.3M | 0.20% | 15,769 | Common | NONE |
| 33738R506 | RDVY | FIRST TR EXCHANGE-TRADED FD | $1.3M | 0.20% | 27,944 | Common | NONE |
| 464287598 | IWD | ISHARES TR | $1.3M | 0.20% | 8,287 | Common | NONE |
| 88160R101 | TSLA | TESLA INC | $1.1M | 0.17% | 4,292 | Common | NONE |
| 46429B655 | FLOT | ISHARES TR | $1.1M | 0.17% | 21,018 | Common | NONE |
| 46137V357 | RSP | INVESCO EXCHANGE TRADED FD T | $1.1M | 0.17% | 7,510 | Common | NONE |
| 464287762 | IYH | ISHARES TR | $993,132 | 0.16% | 3,677 | Common | NONE |
| 808524201 | SCHX | SCHWAB STRATEGIC TR | $970,902 | 0.15% | 19,188 | Common | NONE |
| 30303M102 | META | META PLATFORMS INC | $966,376 | 0.15% | 3,219 | Common | NONE |
| 464287655 | IWM | ISHARES TR | $942,159 | 0.15% | 5,331 | Common | NONE |
| 464288414 | MUB | ISHARES TR | $925,535 | 0.15% | 9,026 | Common | NONE |
| 78462F103 | SPY | SPDR S&P 500 ETF TR | $905,875 | 0.14% | 2,119 | Common | NONE |
| 67066G104 | NVDA | NVIDIA CORPORATION | $877,061 | 0.14% | 2,016 | Common | NONE |
| 922908553 | VNQ | VANGUARD INDEX FDS | $876,654 | 0.14% | 11,587 | Common | NONE |
| 84265V105 | SCCO | SOUTHERN COPPER CORP | $865,839 | 0.14% | 11,500 | Common | NONE |
| 464288513 | HYG | ISHARES TR | $814,854 | 0.13% | 11,053 | Common | NONE |
| 191216100 | KO | COCA COLA CO | $771,780 | 0.12% | 13,787 | Common | NONE |
| 81369Y605 | XLF | SELECT SECTOR SPDR TR | $753,545 | 0.12% | 22,718 | Common | NONE |
| 464288877 | EFV | ISHARES TR | $728,607 | 0.11% | 14,891 | Common | NONE |
| 464288646 | IGSB | ISHARES TR | $682,385 | 0.11% | 13,694 | Common | NONE |
| 464287309 | IVW | ISHARES TR | $645,192 | 0.10% | 9,430 | Common | NONE |
| 81369Y803 | XLK | SELECT SECTOR SPDR TR | $629,363 | 0.10% | 3,839 | Common | NONE |
| 46138G102 | XSLV | INVESCO EXCH TRADED FD TR II | $621,725 | 0.10% | 15,764 | Common | NONE |
| 097023105 | BA | BOEING CO | $537,692 | 0.08% | 2,805 | Common | NONE |
| 254687106 | DIS | DISNEY WALT CO | $534,136 | 0.08% | 6,590 | Common | NONE |
| 46137V464 | XMMO | INVESCO EXCHANGE TRADED FD T | $532,144 | 0.08% | 6,610 | Common | NONE |
| 46434G103 | IEMG | ISHARES INC | $498,583 | 0.08% | 10,477 | Common | NONE |
| 369604301 | GE | GENERAL ELECTRIC CO | $495,156 | 0.08% | 4,479 | Common | NONE |
| 464287440 | IEF | ISHARES TR | $493,608 | 0.08% | 5,389 | Common | NONE |
| 478160104 | JNJ | JOHNSON & JOHNSON | $474,053 | 0.07% | 3,044 | Common | NONE |
| 33737J307 | FEMS | FIRST TR EXCH TRD ALPHDX FD | $467,316 | 0.07% | 12,151 | Common | NONE |
| 464288562 | REZ | ISHARES TR | $456,749 | 0.07% | 6,926 | Common | NONE |
| 33739E108 | FPE | FIRST TR EXCH TRADED FD III | $447,150 | 0.07% | 27,999 | Common | NONE |
| 25434V724 | DFUV | DIMENSIONAL ETF TRUST | $444,502 | 0.07% | 13,066 | Common | NONE |
| 33739Q408 | FTSM | FIRST TR EXCHANGE-TRADED FD | $439,755 | 0.07% | 7,401 | Common | NONE |
| 01609W102 | BABA | ALIBABA GROUP HLDG LTD | $430,925 | 0.07% | 4,968 | Common | NONE |
| 552953101 | MGM | MGM RESORTS INTERNATIONAL | $422,367 | 0.07% | 11,490 | Common | NONE |
| 81369Y704 | XLI | SELECT SECTOR SPDR TR | $411,215 | 0.06% | 4,056 | Common | NONE |
| 57636Q104 | MA | MASTERCARD INCORPORATED | $408,830 | 0.06% | 1,033 | Common | NONE |
| 02079K107 | GOOG | ALPHABET INC | $406,623 | 0.06% | 3,084 | Common | NONE |
| 33733E203 | FBT | FIRST TR EXCHANGE-TRADED FD | $401,145 | 0.06% | 2,741 | Common | NONE |
| 00287Y109 | ABBV | ABBVIE INC | $380,924 | 0.06% | 2,556 | Common | NONE |
| 855244109 | SBUX | STARBUCKS CORP | $369,444 | 0.06% | 4,048 | Common | NONE |
| 92189F676 | SMH | VANECK ETF TRUST | $364,477 | 0.06% | 2,514 | Common | NONE |
| 842587107 | SO | SOUTHERN CO | $362,152 | 0.06% | 5,596 | Common | NONE |
| 922907746 | VTEB | VANGUARD MUN BD FDS | $361,747 | 0.06% | 7,521 | Common | NONE |
| 91324P102 | UNH | UNITEDHEALTH GROUP INC | $353,438 | 0.06% | 701 | Common | NONE |
| 14020Y102 | CGCP | CAPITAL GRP FIXED INCM ETF T | $351,297 | 0.06% | 16,339 | Common | NONE |
| 81369Y886 | XLU | SELECT SECTOR SPDR TR | $332,700 | 0.05% | 5,646 | Common | NONE |
| 962166104 | WY | WEYERHAEUSER CO MTN BE | $329,681 | 0.05% | 10,753 | Common | NONE |
| 921910733 | ESGV | VANGUARD WORLD FD | $324,916 | 0.05% | 4,320 | Common | NONE |
| 031162100 | AMGN | AMGEN INC | $315,313 | 0.05% | 1,173 | Common | NONE |
| 713448108 | PEP | PEPSICO INC | $304,622 | 0.05% | 1,798 | Common | NONE |
| 81369Y506 | XLE | SELECT SECTOR SPDR TR | $294,148 | 0.05% | 3,254 | Common | NONE |
| 742718109 | PG | PROCTER AND GAMBLE CO | $281,577 | 0.04% | 1,930 | Common | NONE |
| 23804L103 | DDOG | DATADOG INC | $279,374 | 0.04% | 3,067 | Common | NONE |
| 25434V500 | DFAS | DIMENSIONAL ETF TRUST | $273,784 | 0.04% | 5,216 | Common | NONE |
| 30231G102 | XOM | EXXON MOBIL CORP | $272,693 | 0.04% | 2,319 | Common | NONE |
| 464287879 | IJS | ISHARES TR | $270,841 | 0.04% | 3,036 | Common | NONE |
| 25434V880 | DFAX | DIMENSIONAL ETF TRUST | $268,619 | 0.04% | 11,928 | Common | NONE |
| 46434V381 | XT | ISHARES TR | $263,521 | 0.04% | 5,047 | Common | NONE |
| 808524102 | SCHB | SCHWAB STRATEGIC TR | $261,529 | 0.04% | 5,246 | Common | NONE |
| 33737J182 | FEM | FIRST TR EXCH TRD ALPHDX FD | $259,395 | 0.04% | 12,429 | Common | NONE |
| 921932505 | VOOG | VANGUARD ADMIRAL FDS INC | $255,233 | 0.04% | 1,034 | Common | NONE |
| 74347X864 | UPRO | PROSHARES TR | $250,866 | 0.04% | 6,093 | Common | NONE |
| 166764100 | CVX | CHEVRON CORP NEW | $248,706 | 0.04% | 1,475 | Common | NONE |
| 90353T100 | UBER | UBER TECHNOLOGIES INC | $245,863 | 0.04% | 5,346 | Common | NONE |
| 46625H100 | JPM | JPMORGAN CHASE & CO | $240,041 | 0.04% | 1,655 | Common | NONE |
| 33738D408 | HYLS | FIRST TR EXCHANGE-TRADED FD | $239,546 | 0.04% | 6,106 | Common | NONE |
| 464288588 | MBB | ISHARES TR | $238,029 | 0.04% | 2,681 | Common | NONE |
| 78464A888 | XHB | SPDR SER TR | $229,069 | 0.04% | 2,992 | Common | NONE |
| 92343V104 | VZ | VERIZON COMMUNICATIONS INC | $227,921 | 0.04% | 7,032 | Common | NONE |
| 464287168 | DVY | ISHARES TR | $225,372 | 0.04% | 2,094 | Common | NONE |
| 46641Q332 | JEPI | J P MORGAN EXCHANGE TRADED F | $222,155 | 0.04% | 4,148 | Common | NONE |
| V7780T103 | RCL | ROYAL CARIBBEAN GROUP | $216,529 | 0.03% | 2,350 | Common | NONE |
| 001055102 | AFL | AFLAC INC | $215,135 | 0.03% | 2,803 | Common | NONE |
| 58933Y105 | MRK | MERCK & CO INC | $205,090 | 0.03% | 1,992 | Common | NONE |
| 143658300 | CCL1EUR | CARNIVAL CORP | $203,660 | 0.03% | 14,844 | Common | NONE |
| 46432F834 | IXUS | ISHARES TR | $202,392 | 0.03% | 3,374 | Common | NONE |
| 035710839 | NLY | ANNALY CAPITAL MANAGEMENT IN | $197,790 | 0.03% | 10,515 | Common | NONE |
| 29273V100 | ET | ENERGY TRANSFER L P | $162,476 | 0.03% | 11,581 | Common | NONE |
| 345370860 | F | FORD MTR CO DEL | $147,919 | 0.02% | 11,910 | Common | NONE |
| 21900C308 | CRMD | CORMEDIX INC | $112,950 | 0.02% | 30,527 | Common | NONE |
| 023111206 | — | AMARIN CORP PLC | $107,072 | 0.02% | 116,382 | Common | NONE |
| 224916106 | CIK | CREDIT SUISSE ASSET MGMT INC | $29,591 | 0.00% | 11,425 | Common | NONE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.