Q2 2025 · 13F-HR
Wayfinding Financial, LLCholdings as filed
Filed 2025-08-12 · accession 0001898131-25-000002
$223,609
Reported value
148
Positions
2025-06-30
Period end
The Brief · Wayfinding Financial, LLC · Q2 2025
AI · grounded in 13F
Wayfinding Financial, LLC established a new position in MSFT valued at $25,958. The fund also initiated new stakes in NVDA for $13,138 and the iShares Core S&P 500 ETF IVV for $11,116. Additional new positions include the iShares iBoxx $ Investment Grade Corporate Bond ETF LQD and the SPDR Portfolio Intermediate Term Corporate Bond ETF SPIB.
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 594918104 | MSFT | MICROSOFT CORP COM | $25,958 | 11.6% | 48,462 | Common | NONE |
| 67066G104 | NVDA | NVIDIA CORPORATION COM | $13,138 | 5.88% | 72,989 | Common | NONE |
| 464287200 | IVV | ISHARES CORE S&P 500 ETF | $11,116 | 4.97% | 17,528 | Common | NONE |
| 464287242 | LQD | ISHARES IBOXX $ INVESTMENT GRADE CORPORATE BOND ETF | $9,679 | 4.33% | 88,139 | Common | NONE |
| 78464A375 | SPIB | SPDR PORTFOLIO INTERMEDIATE TERM CORPORATE BOND ETF | $9,057 | 4.05% | 269,326 | Common | NONE |
| 464287226 | AGG | ISHARES CORE U.S. AGGREGATE BOND ETF | $8,191 | 3.66% | 82,555 | Common | NONE |
| 037833100 | AAPL | APPLE INC COM | $7,390 | 3.30% | 36,341 | Common | NONE |
| 316092840 | FDVV | FIDELITY HIGH DIVIDEND ETF | $6,538 | 2.92% | 121,808 | Common | NONE |
| 921909768 | VXUS | VANGUARD TOTAL INTERNATIONAL STOCK ETF | $5,488 | 2.45% | 79,457 | Common | NONE |
| 98888G105 | ZECP | ZACKS EARNINGS CONSISTENT PORTFOLIO ETF | $5,215 | 2.33% | 160,188 | Common | NONE |
| 46641Q399 | BBUS | JPMORGAN BETABUILDERS U.S. EQUITY ETF | $5,214 | 2.33% | 45,609 | Common | NONE |
| 98888G204 | SMIZ | ZACKS SMALL/MID CAP ETF | $5,159 | 2.31% | 148,899 | Common | NONE |
| 46654Q757 | JIVE | JPMORGAN INTERNATIONAL VALUE ETF | $4,626 | 2.07% | 65,678 | Common | NONE |
| 61774R874 | PHEQ | PARAMETRIC HEDGED EQUITY ETF | $4,157 | 1.86% | 133,572 | Common | NONE |
| 22160K105 | COST | COSTCO WHSL CORP NEW COM | $4,034 | 1.80% | 4,222 | Common | NONE |
| 14020G101 | CGGR | CAPITAL GROUP GROWTH ETF | $3,596 | 1.61% | 86,076 | Common | NONE |
| 922907712 | VCRM | VANGUARD CORE TAX-EXEMPT BOND ETF | $3,509 | 1.57% | 47,925 | Common | NONE |
| 316092543 | FDEM | FIDELITY EMERGING MARKETS MULTIFACTOR ETF | $3,036 | 1.36% | 107,028 | Common | NONE |
| 464288414 | MUB | ISHARES NATIONAL MUNI BOND ETF | $3,030 | 1.36% | 29,116 | Common | NONE |
| 33739P855 | FPEI | FIRST TRUST INSTITUTIONAL PREFERRED SECURITIES & INCOME ETF | $3,009 | 1.35% | 157,472 | Common | NONE |
| 14020Y300 | CGMS | CAPITAL GROUP U.S. MULTI-SECTOR INCOME ETF | $2,906 | 1.30% | 105,248 | Common | NONE |
| 92189H748 | CLOI | VANECK CLO ETF | $2,882 | 1.29% | 54,504 | Common | NONE |
| 81369Y886 | XLU | UTILITIES SELECT SECTOR SPDR FUND | $2,851 | 1.27% | 32,654 | Common | NONE |
| 61774R866 | PAPI | PARAMETRIC EQUITY PREMIUM INCOME ETF | $2,446 | 1.09% | 97,216 | Common | NONE |
| 97717Y683 | GCC | WISDOMTREE ENHANCED COMMODITY STGY FD | $2,216 | 0.99% | 110,431 | Common | NONE |
| 30303M102 | META | META PLATFORMS INC CL A | $2,072 | 0.93% | 2,669 | Common | NONE |
| 023135106 | AMZN | AMAZON COM INC COM | $2,058 | 0.92% | 9,725 | Common | NONE |
| 855244109 | SBUX | STARBUCKS CORP COM | $2,054 | 0.92% | 22,885 | Common | NONE |
| 35473P868 | FLMI | FRANKLIN DYNAMIC MUNICIPAL BOND ETF | $1,937 | 0.87% | 80,348 | Common | NONE |
| 922907696 | VSDM | VANGUARD SHORT DURATION TAX-EXEMPT BOND ETF | $1,535 | 0.69% | 20,216 | Common | NONE |
| 46654Q740 | JGLO | JPMORGAN GLOBAL SELECT EQUITY ETF GLOBAL SELECT EQUITY ETF | $1,462 | 0.65% | 22,426 | Common | NONE |
| 097023105 | BA | BOEING CO COM | $1,450 | 0.65% | 6,524 | Common | NONE |
| 693718108 | PCAR | PACCAR INC COM | $1,338 | 0.60% | 13,893 | Common | NONE |
| 46654Q609 | JGRO | JPMORGAN ACTIVE GROWTH ETF | $1,337 | 0.60% | 15,143 | Common | NONE |
| 46625H100 | JPM | JPMORGAN CHASE & CO. COM | $1,323 | 0.59% | 4,498 | Common | NONE |
| 46641Q670 | JCPB | JPMORGAN CORE PLUS BOND ETF | $1,315 | 0.59% | 27,964 | Common | NONE |
| 00287Y109 | ABBV | ABBVIE INC COM | $1,172 | 0.52% | 5,946 | Common | NONE |
| 337738108 | FISV | FISERV INC COM | $1,167 | 0.52% | 8,578 | Common | NONE |
| 084670702 | BRK/B | BERKSHIRE HATHAWAY INC DEL CL B NEW | $1,140 | 0.51% | 2,484 | Common | NONE |
| 478160104 | JNJ | JOHNSON & JOHNSON COM | $1,106 | 0.49% | 6,468 | Common | NONE |
| 742718109 | PG | PROCTER AND GAMBLE CO COM | $1,094 | 0.49% | 7,259 | Common | NONE |
| 46641Q373 | BBIN | JPMORGAN BETABUILDERS INTERNATIONAL EQUITY ETF | $1,093 | 0.49% | 16,356 | Common | NONE |
| 060505104 | BAC | BANK AMERICA CORP COM | $1,067 | 0.48% | 23,283 | Common | NONE |
| 46641Q167 | JAVA | JPMORGAN ACTIVE VALUE ETF | $1,065 | 0.48% | 16,312 | Common | NONE |
| 11135F101 | AVGO | BROADCOM INC COM | $1,018 | 0.46% | 3,420 | Common | NONE |
| 149123101 | CAT | CATERPILLAR INC COM | $994 | 0.44% | 2,292 | Common | NONE |
| 291011104 | EMR | EMERSON ELEC CO COM | $920 | 0.41% | 6,451 | Common | NONE |
| 931142103 | WMT | WALMART INC COM | $878 | 0.39% | 8,824 | Common | NONE |
| 02079K305 | GOOGL | ALPHABET INC CAP STK CL A | $870 | 0.39% | 4,465 | Common | NONE |
| 64110L106 | NFLX | NETFLIX INC COM | $868 | 0.39% | 742 | Common | NONE |
| 053015103 | ADP | AUTOMATIC DATA PROCESSING INC COM | $861 | 0.39% | 2,851 | Common | NONE |
| 437076102 | HD | HOME DEPOT INC COM | $847 | 0.38% | 2,225 | Common | NONE |
| 46641Q134 | JIRE | JPMORGAN INTERNATIONAL RESEARCH ENHANCED EQUITY ETF | $844 | 0.38% | 12,087 | Common | NONE |
| 88579Y101 | MMM | 3M CO COM | $822 | 0.37% | 5,564 | Common | NONE |
| 17275R102 | CSCO | CISCO SYS INC COM | $783 | 0.35% | 11,442 | Common | NONE |
| 580135101 | MCD | MCDONALDS CORP COM | $781 | 0.35% | 2,567 | Common | NONE |
| 532457108 | LLY | ELI LILLY & CO COM | $777 | 0.35% | 1,011 | Common | NONE |
| 002824100 | ABT | ABBOTT LABS COM | $743 | 0.33% | 5,725 | Common | NONE |
| 98888G808 | GROZ | ZACKS FOCUS GROWTH ETF | $675 | 0.30% | 24,845 | Common | NONE |
| 459200101 | IBM | INTERNATIONAL BUSINESS MACHS COM | $665 | 0.30% | 2,642 | Common | NONE |
| 65339F101 | NEE | NEXTERA ENERGY INC COM | $616 | 0.28% | 8,735 | Common | NONE |
| 007903107 | AMD | ADVANCED MICRO DEVICES INC COM | $616 | 0.28% | 3,485 | Common | NONE |
| 30231G102 | XOM | EXXON MOBIL CORP COM | $607 | 0.27% | 5,662 | Common | NONE |
| 166764100 | CVX | CHEVRON CORP NEW COM | $595 | 0.27% | 3,939 | Common | NONE |
| 92826C839 | V | VISA INC COM CL A | $593 | 0.27% | 1,735 | Common | NONE |
| 46641Q159 | JPIE | JPMORGAN INCOME ETF | $576 | 0.26% | 12,463 | Common | NONE |
| 191216100 | KO | COCA COLA CO COM | $558 | 0.25% | 8,105 | Common | NONE |
| 464287614 | IWF | ISHARES RUSSELL 1000 GROWTH ETF | $551 | 0.25% | 1,253 | Common | NONE |
| 922908363 | VOO | VANGUARD S&P 500 ETF | $547 | 0.24% | 943 | Common | NONE |
| 922908769 | VTI | VANGUARD TOTAL STOCK MARKET ETF | $535 | 0.24% | 1,723 | Common | NONE |
| 464288653 | TLH | ISHARES 10-20 YEAR TREASURY BOND ETF | $523 | 0.23% | 5,151 | Common | NONE |
| 949746101 | WMT2 | WELLS FARGO CO NEW COM | $509 | 0.23% | 6,566 | Common | NONE |
| 46434G103 | IEMG | ISHARES CORE MSCI EMERGING MARKETS ETF | $509 | 0.23% | 8,420 | Common | NONE |
| 78464A854 | SPYM | SPDR PORTFOLIO S&P 500 ETF | $493 | 0.22% | 6,645 | Common | NONE |
| 172908105 | CTAS | CINTAS CORP COM | $492 | 0.22% | 2,187 | Common | NONE |
| 02079K107 | GOOG | ALPHABET INC CAP STK CL C | $479 | 0.21% | 2,448 | Common | NONE |
| 79466L302 | CRM | SALESFORCE INC COM | $477 | 0.21% | 1,890 | Common | NONE |
| 46641Q266 | JEMA | JPMORGAN ACTIVEBUILDERS EMERGING MARKETS EQUITY ETF | $453 | 0.20% | 10,421 | Common | NONE |
| 921937835 | BND | VANGUARD TOTAL BOND MARKET ETF | $441 | 0.20% | 5,995 | Common | NONE |
| 88160R101 | TSLA | TESLA INC COM | $432 | 0.19% | 1,398 | Common | NONE |
| 68389X105 | ORCL | ORACLE CORP COM | $400 | 0.18% | 1,586 | Common | NONE |
| 539830109 | LMT | LOCKHEED MARTIN CORP COM | $396 | 0.18% | 935 | Common | NONE |
| 92343V104 | VZ | VERIZON COMMUNICATIONS INC COM | $391 | 0.17% | 9,107 | Common | NONE |
| 02209S103 | MO | ALTRIA GROUP INC COM | $387 | 0.17% | 6,255 | Common | NONE |
| 922908629 | VO | VANGUARD MID-CAP ETF | $386 | 0.17% | 1,352 | Common | NONE |
| 172967424 | C | CITIGROUP INC COM NEW | $369 | 0.17% | 4,015 | Common | NONE |
| 693475105 | PNC | PNC FINL SVCS GROUP INC COM | $353 | 0.16% | 1,869 | Common | NONE |
| 369604301 | GE | GE AEROSPACE COM NEW | $346 | 0.15% | 1,253 | Common | NONE |
| 29084Q100 | EME | EMCOR GROUP INC COM | $343 | 0.15% | 546 | Common | NONE |
| 416515104 | HIG | HARTFORD INSURANCE GROUP INC COM | $336 | 0.15% | 2,667 | Common | NONE |
| 747525103 | QCOM | QUALCOMM INC COM | $334 | 0.15% | 2,270 | Common | NONE |
| 808513105 | SCHW | SCHWAB CHARLES CORP COM | $333 | 0.15% | 3,430 | Common | NONE |
| 842587107 | SO | SOUTHERN CO COM | $333 | 0.15% | 3,472 | Common | NONE |
| 718172109 | PM | PHILIP MORRIS INTL INC COM | $324 | 0.14% | 1,988 | Common | NONE |
| 14149Y108 | CAH | CARDINAL HEALTH INC COM | $316 | 0.14% | 1,994 | Common | NONE |
| 375558103 | GILD | GILEAD SCIENCES INC COM | $313 | 0.14% | 2,734 | Common | NONE |
| 573874104 | MRVL | MARVELL TECHNOLOGY INC COM | $312 | 0.14% | 4,086 | Common | NONE |
| 49456B101 | KMI | KINDER MORGAN INC DEL COM | $311 | 0.14% | 10,997 | Common | NONE |
| 57636Q104 | MA | MASTERCARD INCORPORATED CL A | $311 | 0.14% | 546 | Common | NONE |
| 922907746 | VTEB | VANGUARD TAX-EXEMPT BOND ETF | $300 | 0.13% | 6,163 | Common | NONE |
| 713448108 | PEP | PEPSICO INC COM | $292 | 0.13% | 2,093 | Common | NONE |
| 14020Y805 | CGHM | CAPITAL GROUP MUNICIPAL HIGH-INCOME ETF | $290 | 0.13% | 11,845 | Common | NONE |
| 46090E103 | QQQ | INVESCO QQQ TRUST SERIES I | $290 | 0.13% | 515 | Common | NONE |
| 921908844 | VIG | VANGUARD DIVIDEND APPRECIATION ETF | $288 | 0.13% | 1,393 | Common | NONE |
| 78409V104 | SPGI | S&P GLOBAL INC COM | $287 | 0.13% | 511 | Common | NONE |
| 655844108 | NSC | NORFOLK SOUTHN CORP COM | $284 | 0.13% | 1,022 | Common | NONE |
| 94106L109 | WM | WASTE MGMT INC DEL COM | $276 | 0.12% | 1,198 | Common | NONE |
| 244199105 | DE | DEERE & CO COM | $274 | 0.12% | 537 | Common | NONE |
| 14021M107 | CGIE | CAPITAL GROUP INTERNATIONAL EQUITY ETF | $274 | 0.12% | 8,503 | Common | NONE |
| 46641Q878 | BBHY | JPMORGAN BETABUILDERS USD HIGH YIELD CORPORATE BOND ETF | $273 | 0.12% | 5,884 | Common | NONE |
| 09290D101 | BLK | BLACKROCK INC COM | $271 | 0.12% | 243 | Common | NONE |
| 75513E101 | RTX | RTX CORPORATION COM | $268 | 0.12% | 1,705 | Common | NONE |
| 615369105 | MCO | MOODYS CORP COM | $265 | 0.12% | 510 | Common | NONE |
| 874039100 | TSM | TAIWAN SEMICONDUCTOR MFG LTD SPONSORED ADS | $265 | 0.12% | 1,111 | Common | NONE |
| 031162100 | AMGN | AMGEN INC COM | $263 | 0.12% | 872 | Common | NONE |
| 24703L202 | DELL | DELL TECHNOLOGIES INC CL C | $258 | 0.12% | 1,986 | Common | NONE |
| 58155Q103 | MCK | MCKESSON CORP COM | $258 | 0.12% | 364 | Common | NONE |
| 59156R108 | MET | METLIFE INC COM | $257 | 0.11% | 3,436 | Common | NONE |
| 808524300 | SCHG | SCHWAB U.S. LARGE-CAP GROWTH ETF | $253 | 0.11% | 8,408 | Common | NONE |
| 363576109 | AJG | GALLAGHER ARTHUR J & CO COM | $251 | 0.11% | 885 | Common | NONE |
| 438516106 | HON | HONEYWELL INTL INC COM | $248 | 0.11% | 1,126 | Common | NONE |
| 921946794 | VYMI | VANGUARD INTERNATIONAL HIGH DIVIDEND YIELD ETF | $242 | 0.11% | 2,999 | Common | NONE |
| 670346105 | NUE | NUCOR CORP COM | $242 | 0.11% | 1,766 | Common | NONE |
| 025537101 | AEP | AMERICAN ELEC PWR CO INC COM | $242 | 0.11% | 2,111 | Common | NONE |
| 00206R102 | T | AT&T INC COM | $238 | 0.11% | 8,603 | Common | NONE |
| 78464A292 | PSK | SPDR ICE PREFERRED SECURITIES ETF | $235 | 0.11% | 7,266 | Common | NONE |
| 11133T103 | BR | BROADRIDGE FINL SOLUTIONS INC COM | $235 | 0.11% | 947 | Common | NONE |
| H1467J104 | CB | CHUBB LIMITED COM | $233 | 0.10% | 872 | Common | NONE |
| 69351T106 | PPL | PPL CORP COM | $231 | 0.10% | 6,387 | Common | NONE |
| 701094104 | PH | PARKER-HANNIFIN CORP COM | $231 | 0.10% | 322 | Common | NONE |
| 55261F104 | MTB | M & T BK CORP COM | $230 | 0.10% | 1,222 | Common | NONE |
| 20825C104 | COP | CONOCOPHILLIPS COM | $229 | 0.10% | 2,471 | Common | NONE |
| 26875P101 | EOG | EOG RES INC COM | $229 | 0.10% | 1,961 | Common | NONE |
| 032095101 | APH | AMPHENOL CORP NEW CL A | $224 | 0.10% | 2,065 | Common | NONE |
| 78462F103 | SPY | SPDR S&P 500 ETF TRUST | $215 | 0.10% | 341 | Common | NONE |
| 704326107 | PAYX | PAYCHEX INC COM | $214 | 0.10% | 1,538 | Common | NONE |
| 66987V109 | NVS | NOVARTIS AG SPONSORED ADR | $212 | 0.09% | 1,806 | Common | NONE |
| 902973304 | USB | US BANCORP DEL COM NEW | $212 | 0.09% | 4,792 | Common | NONE |
| 011659109 | ALK | ALASKA AIR GROUP INC COM | $210 | 0.09% | 4,004 | Common | NONE |
| 15101Q207 | CLS | CELESTICA INC COM | $210 | 0.09% | 1,044 | Common | NONE |
| 464287689 | IWV | ISHARES RUSSELL 3000 ETF | $209 | 0.09% | 584 | Common | NONE |
| 001055102 | AFL | AFLAC INC COM | $207 | 0.09% | 2,102 | Common | NONE |
| 89417E109 | TRV | TRAVELERS COMPANIES INC COM | $206 | 0.09% | 787 | Common | NONE |
| G87052109 | TEL | TE CONNECTIVITY PLC ORD SHS | $206 | 0.09% | 1,010 | Common | NONE |
| 759530108 | RELX | RELX PLC SPONSORED ADR | $201 | 0.09% | 3,874 | Common | NONE |
| 461202103 | INTU | INTUIT COM | $201 | 0.09% | 257 | Common | NONE |
| 45866F104 | ICE | INTERCONTINENTAL EXCHANGE INC COM | $201 | 0.09% | 1,068 | Common | NONE |
| 345370860 | F | FORD MTR CO COM | $111 | 0.05% | 10,221 | Common | NONE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.