Q4 2024 · 13F-HR
UP STRATEGIC WEALTH INVESTMENT ADVISORS LLCholdings as filed
Filed 2025-02-14 · accession 0002011649-25-000003
$100.0M
Reported value
79
Positions
2024-12-31
Period end
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 921943858 | VEA | VANGUARD TAX-MANAGED FDS | $16.1M | 16.1% | 336,096 | Common | NONE |
| 808524201 | SCHX | SCHWAB STRATEGIC TR | $9.4M | 9.39% | 405,095 | Common | NONE |
| 464287622 | IWB | ISHARES TR | $6.9M | 6.93% | 21,509 | Common | NONE |
| 037833100 | AAPL | APPLE INC | $5.8M | 5.79% | 23,108 | Common | NONE |
| 25434V641 | DFVX | DIMENSIONAL ETF TRUST | $5.5M | 5.46% | 83,630 | Common | NONE |
| 67066G104 | NVDA | NVIDIA CORPORATION | $5.3M | 5.30% | 39,441 | Common | NONE |
| 464287150 | ITOT | ISHARES TR | $4.3M | 4.27% | 33,172 | Common | NONE |
| 922020748 | VCRB | VANGUARD MALVERN FDS | $3.9M | 3.93% | 51,823 | Common | NONE |
| 594918104 | MSFT | MICROSOFT CORP | $3.4M | 3.41% | 8,083 | Common | NONE |
| 023135106 | AMZN | AMAZON COM INC | $2.7M | 2.72% | 12,380 | Common | NONE |
| 02079K305 | GOOGL | ALPHABET INC | $2.3M | 2.26% | 11,935 | Common | NONE |
| 22160K105 | COST | COSTCO WHSL CORP NEW | $1.2M | 1.24% | 1,351 | Common | NONE |
| 46625H100 | JPM | JPMORGAN CHASE & CO. | $1.2M | 1.20% | 5,003 | Common | NONE |
| 57636Q104 | MA | MASTERCARD INCORPORATED | $1.2M | 1.16% | 2,209 | Common | NONE |
| 88160R101 | TSLA | TESLA INC | $1.1M | 1.13% | 2,810 | Common | NONE |
| 46138J619 | OMFL | INVESCO EXCH TRD SLF IDX FD | $1.1M | 1.12% | 20,626 | Common | NONE |
| 91324P102 | UNH | UNITEDHEALTH GROUP INC | $1.1M | 1.11% | 2,204 | Common | NONE |
| 922908363 | VOO | VANGUARD INDEX FDS | $1.1M | 1.11% | 2,054 | Common | NONE |
| 437076102 | HD | HOME DEPOT INC | $1.1M | 1.08% | 2,769 | Common | NONE |
| 931142103 | WMT | WALMART INC | $1.0M | 1.04% | 11,508 | Common | NONE |
| 46137V357 | RSP | INVESCO EXCHANGE TRADED FD T | $993,029 | 0.99% | 5,667 | Common | NONE |
| 30303M102 | META | META PLATFORMS INC | $924,521 | 0.92% | 1,579 | Common | NONE |
| 78467Y107 | MDY | SPDR S&P MIDCAP 400 ETF TR | $875,445 | 0.88% | 1,537 | Common | NONE |
| 922042775 | VEU | VANGUARD INTL EQUITY INDEX F | $852,998 | 0.85% | 14,858 | Common | NONE |
| 92826C839 | V | VISA INC | $809,063 | 0.81% | 2,560 | Common | NONE |
| 46138E420 | EQAL | INVESCO EXCH TRADED FD TR II | $800,283 | 0.80% | 16,569 | Common | NONE |
| 11135F101 | AVGO | BROADCOM INC | $731,456 | 0.73% | 3,155 | Common | NONE |
| 46090E103 | QQQ | INVESCO QQQ TR | $704,475 | 0.70% | 1,378 | Common | NONE |
| 02079K107 | GOOG | ALPHABET INC | $625,786 | 0.63% | 3,286 | Common | NONE |
| 742718109 | PG | PROCTER AND GAMBLE CO | $605,211 | 0.61% | 3,610 | Common | NONE |
| 81369Y605 | XLF | SELECT SECTOR SPDR TR | $570,729 | 0.57% | 11,809 | Common | NONE |
| 532457108 | LLY | ELI LILLY & CO | $556,529 | 0.56% | 721 | Common | NONE |
| 464287200 | IVV | ISHARES TR | $553,948 | 0.55% | 941 | Common | NONE |
| 580135101 | MCD | MCDONALDS CORP | $532,239 | 0.53% | 1,836 | Common | NONE |
| 922908769 | VTI | VANGUARD INDEX FDS | $507,168 | 0.51% | 1,750 | Common | NONE |
| 00287Y109 | ABBV | ABBVIE INC | $506,623 | 0.51% | 2,851 | Common | NONE |
| 084670702 | BRK/B | BERKSHIRE HATHAWAY INC DEL | $496,795 | 0.50% | 1,096 | Common | NONE |
| 46432F834 | IXUS | ISHARES TR | $480,772 | 0.48% | 7,269 | Common | NONE |
| 713448108 | PEP | PEPSICO INC | $462,415 | 0.46% | 3,041 | Common | NONE |
| 375558103 | GILD | GILEAD SCIENCES INC | $447,441 | 0.45% | 4,844 | Common | NONE |
| 883556102 | TMO | THERMO FISHER SCIENTIFIC INC | $444,797 | 0.44% | 855 | Common | NONE |
| 464287655 | IWM | ISHARES TR | $433,082 | 0.43% | 1,960 | Common | NONE |
| 191216100 | KO | COCA COLA CO | $419,695 | 0.42% | 6,741 | Common | NONE |
| 78462F103 | SPY | SPDR S&P 500 ETF TR | $407,326 | 0.41% | 695 | Common | NONE |
| 92206C771 | VMBS | VANGUARD SCOTTSDALE FDS | $405,793 | 0.41% | 8,950 | Common | NONE |
| 64110L106 | NFLX | NETFLIX INC | $400,203 | 0.40% | 449 | Common | NONE |
| 040413205 | ANET | ARISTA NETWORKS INC | $378,455 | 0.38% | 3,424 | Common | NONE |
| 166764100 | CVX | CHEVRON CORP NEW | $345,035 | 0.35% | 2,382 | Common | NONE |
| 921932828 | VIOO | VANGUARD ADMIRAL FDS INC | $334,557 | 0.33% | 3,155 | Common | NONE |
| 464287465 | EFA | ISHARES TR | $333,289 | 0.33% | 4,408 | Common | NONE |
| 00206R102 | T | AT&T INC | $321,194 | 0.32% | 14,106 | Common | NONE |
| 68389X105 | ORCL | ORACLE CORP | $316,022 | 0.32% | 1,896 | Common | NONE |
| 58933Y105 | MRK | MERCK & CO INC | $315,665 | 0.32% | 3,173 | Common | NONE |
| 872381108 | TELA | TELA BIO INC | $301,662 | 0.30% | 99,888 | Common | NONE |
| G1151C101 | ACN | ACCENTURE PLC IRELAND | $300,781 | 0.30% | 855 | Common | NONE |
| 907818108 | UNP | UNION PAC CORP | $299,645 | 0.30% | 1,314 | Common | NONE |
| 03073E105 | COR | CENCORA INC | $295,455 | 0.30% | 1,315 | Common | NONE |
| 17275R102 | CSCO | CISCO SYS INC | $289,429 | 0.29% | 4,889 | Common | NONE |
| 94106L109 | WM | WASTE MGMT INC DEL | $286,139 | 0.29% | 1,418 | Common | NONE |
| 808513105 | SCHW | SCHWAB CHARLES CORP | $278,278 | 0.28% | 3,760 | Common | NONE |
| 92840M102 | VST | VISTRA CORP | $276,016 | 0.28% | 2,002 | Common | NONE |
| 002824100 | ABT | ABBOTT LABS | $267,845 | 0.27% | 2,368 | Common | NONE |
| 75513E101 | RTX | RTX CORPORATION | $259,445 | 0.26% | 2,242 | Common | NONE |
| 882508104 | TXN | TEXAS INSTRS INC | $253,139 | 0.25% | 1,350 | Common | NONE |
| 45409B107 | QAI | NEW YORK LIFE INVESTMENTS ET | $252,914 | 0.25% | 8,052 | Common | NONE |
| 09290D101 | BLK | BLACKROCK INC | $245,002 | 0.25% | 239 | Common | NONE |
| 149123101 | CAT | CATERPILLAR INC | $236,883 | 0.24% | 653 | Common | NONE |
| 81762P102 | NOW | SERVICENOW INC | $235,347 | 0.24% | 222 | Common | NONE |
| 654106103 | NKE | NIKE INC | $233,367 | 0.23% | 3,084 | Common | NONE |
| 69374H881 | COWZ | PACER FDS TR | $227,220 | 0.23% | 4,023 | Common | NONE |
| 025816109 | AXP | AMERICAN EXPRESS CO | $223,780 | 0.22% | 754 | Common | NONE |
| 747525103 | QCOM | QUALCOMM INC | $223,518 | 0.22% | 1,455 | Common | NONE |
| 11133T103 | BR | BROADRIDGE FINL SOLUTIONS IN | $220,438 | 0.22% | 975 | Common | NONE |
| 46120E602 | ISRG | INTUITIVE SURGICAL INC | $219,746 | 0.22% | 421 | Common | NONE |
| 464288273 | SCZ | ISHARES TR | $216,817 | 0.22% | 3,569 | Common | NONE |
| 060505104 | BAC | BANK AMERICA CORP | $214,169 | 0.21% | 4,873 | Common | NONE |
| 478160104 | JNJ | JOHNSON & JOHNSON | $207,096 | 0.21% | 1,432 | Common | NONE |
| 87612E106 | TGT | TARGET CORP | $202,635 | 0.20% | 1,499 | Common | NONE |
| 46138E511 | PGX | INVESCO EXCH TRADED FD TR II | $135,639 | 0.14% | 11,764 | Common | NONE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.