Now live: Pro — the full 13F research suite for serious investorsSee pricing →
Herold Advisors, Inc.

Q2 2023 · 13F-HR

Herold Advisors, Inc.holdings as filed

Filed 2023-07-17 · accession 0001172661-23-002513

$326.7M
Reported value
239
Positions
2023-06-30
Period end
View analyzed profile →PRO

Holdings as filed

CUSIPTickerIssuerValue% port.SharesClassVoting
037833100AAPLAPPLE INC$18.2M5.59%94,073CommonSOLE
594918104MSFTMICROSOFT CORP$14.1M4.33%41,518CommonSOLE
381430123GSUSGOLDMAN SACHS ETF TR$9.9M3.04%163,906CommonSOLE
92826C839VVISA INC$7.0M2.13%29,357CommonSOLE
381430503GSLCGOLDMAN SACHS ETF TR$6.9M2.12%79,466CommonSOLE
57636Q104MAMASTERCARD INCORPORATED$6.8M2.08%17,269CommonSOLE
67066G104NVDANVIDIA CORPORATION$6.6M2.02%15,595CommonSOLE
381430107GSIEGOLDMAN SACHS ETF TR$5.6M1.71%178,458CommonSOLE
46625H100JPMJPMORGAN CHASE & CO$4.8M1.47%32,948CommonSOLE
00287Y109ABBVABBVIE INC$4.8M1.47%35,528CommonSOLE
G16252101BIPBROOKFIELD INFRAST PARTNERS$4.3M1.33%118,921CommonSOLE
532457108LLYLILLY ELI & CO$4.3M1.30%9,068CommonSOLE
58933Y105MRKMERCK & CO INC$4.2M1.28%36,362CommonSOLE
931142103WMTWALMART INC$4.1M1.26%26,274CommonSOLE
02079K305GOOGLALPHABET INC$4.1M1.24%33,977CommonSOLE
437076102HDHOME DEPOT INC$4.0M1.22%12,830CommonSOLE
654106103NKENIKE INC$3.9M1.18%34,977CommonSOLE
742718109PGPROCTER AND GAMBLE CO$3.8M1.16%24,985CommonSOLE
30231G102XOMEXXON MOBIL CORP$3.6M1.11%33,692CommonSOLE
166764100CVXCHEVRON CORP NEW$3.5M1.07%22,219CommonSOLE
26922A321DSTLETF SER SOLUTIONS$3.3M1.01%73,052CommonSOLE
478160104JNJJOHNSON & JOHNSON$3.2M0.97%19,062CommonSOLE
025072885AVUSAMERICAN CENTY ETF TR$3.0M0.92%40,137CommonSOLE
81369Y506XLESELECT SECTOR SPDR TR$3.0M0.91%36,821CommonSOLE
46138J619OMFLINVESCO EXCH TRD SLF IDX FD$2.8M0.87%57,917CommonSOLE
459200101IBMINTERNATIONAL BUSINESS MACHS$2.8M0.87%21,192CommonSOLE
46120E602ISRGINTUITIVE SURGICAL INC$2.7M0.83%7,950CommonSOLE
78409V104SPGIS&P GLOBAL INC$2.7M0.82%6,670CommonSOLE
682680103OKEONEOK INC NEW$2.7M0.81%42,941CommonSOLE
98978V103ZTSZOETIS INC$2.5M0.77%14,684CommonSOLE
461202103INTUINTUIT$2.5M0.75%5,354CommonSOLE
30303M102METAMETA PLATFORMS INC$2.4M0.73%8,305CommonSOLE
023135106AMZNAMAZON COM INC$2.3M0.71%17,786CommonSOLE
92343V104VZVERIZON COMMUNICATIONS INC$2.3M0.70%61,869CommonSOLE
97717X669DGRWWISDOMTREE TR$2.3M0.70%34,483CommonSOLE
032095101APHAMPHENOL CORP NEW$2.3M0.70%26,983CommonSOLE
718546104PSXPHILLIPS 66$2.3M0.70%23,929CommonSOLE
38149W101GCORGOLDMAN SACHS ETF TR$2.2M0.68%53,782CommonSOLE
244199105DEDEERE & CO$2.2M0.68%5,512CommonSOLE
88160R101TSLATESLA INC$2.2M0.68%8,463CommonSOLE
381430206GEMGOLDMAN SACHS ETF TR$2.1M0.65%70,944CommonSOLE
G29183103ETNEATON CORP PLC$2.1M0.64%10,417CommonSOLE
110122108BMYBRISTOL-MYERS SQUIBB CO$2.1M0.64%32,617CommonSOLE
126650100CVSCVS HEALTH CORP$2.0M0.63%29,642CommonSOLE
11271J107BNBROOKFIELD CORP$2.0M0.61%59,282CommonSOLE
H1467J104CBCHUBB LIMITED$2.0M0.61%10,368CommonSOLE
34964C106FBINFORTUNE BRANDS INNOVATIONS I$2.0M0.60%27,433CommonSOLE
20030N101CMCSACOMCAST CORP NEW$2.0M0.60%47,388CommonSOLE
46641Q837JPSTJ P MORGAN EXCHANGE TRADED F$2.0M0.60%39,191CommonSOLE
717081103PFEPFIZER INC$1.9M0.60%53,025CommonSOLE
172908105CTASCINTAS CORP$1.9M0.58%3,780CommonSOLE
670346105NUENUCOR CORP$1.9M0.57%11,430CommonSOLE
75513E101RTXRAYTHEON TECHNOLOGIES CORP$1.8M0.56%18,555CommonSOLE
92936U109WPCWP CAREY INC$1.8M0.55%26,764CommonSOLE
91324P102UNHUNITEDHEALTH GROUP INC$1.8M0.54%3,673CommonSOLE
69374H881COWZPACER FDS TR$1.7M0.53%35,940CommonSOLE
74340W103PLDPROLOGIS INC.$1.6M0.50%13,423CommonSOLE
381430529GBILGOLDMAN SACHS ETF TR$1.6M0.49%16,025CommonSOLE
209115104EDCONSOLIDATED EDISON INC$1.6M0.49%17,596CommonSOLE
65339F101NEENEXTERA ENERGY INC$1.6M0.48%20,922CommonSOLE
02079K107GOOGALPHABET INC$1.5M0.47%12,759CommonSOLE
46641Q332JEPIJ P MORGAN EXCHANGE TRADED F$1.5M0.47%27,896CommonSOLE
747525103QCOMQUALCOMM INC$1.5M0.47%12,917CommonSOLE
46641Q159JPIEJ P MORGAN EXCHANGE TRADED F$1.5M0.47%33,909CommonSOLE
580135101MCDMCDONALDS CORP$1.5M0.45%4,898CommonSOLE
539830109LMTLOCKHEED MARTIN CORP$1.5M0.45%3,174CommonSOLE
G16258108BEPBROOKFIELD RENEWABLE PARTNER$1.5M0.44%49,209CommonSOLE
17275R102CSCOCISCO SYS INC$1.4M0.43%27,400CommonSOLE
464287200IVVISHARES TR$1.4M0.42%3,108CommonSOLE
33738R506RDVYFIRST TR EXCHANGE-TRADED FD$1.4M0.42%29,332CommonSOLE
381430602GSSCGOLDMAN SACHS ETF TR$1.4M0.41%23,454CommonSOLE
002824100ABTABBOTT LABS$1.4M0.41%12,388CommonSOLE
46137V431SPGPINVESCO EXCHANGE TRADED FD T$1.3M0.41%14,581CommonSOLE
097023105BABOEING CO$1.3M0.40%6,241CommonSOLE
780259305SHELSHELL PLC$1.3M0.40%21,610CommonSOLE
46434V621DGROISHARES TR$1.3M0.39%25,016CommonSOLE
060505104BACBANK AMERICA CORP$1.3M0.39%44,632CommonSOLE
03027X100AMTAMERICAN TOWER CORP NEW$1.3M0.39%6,580CommonSOLE
025072703AVDEAMERICAN CENTY ETF TR$1.3M0.39%22,033CommonSOLE
46266C105IQVIQVIA HLDGS INC$1.3M0.39%5,600CommonSOLE
892356106TSCOTRACTOR SUPPLY CO$1.2M0.38%5,567CommonSOLE
97717Y527USFRWISDOMTREE TR$1.2M0.37%23,730CommonSOLE
713448108PEPPEPSICO INC$1.2M0.36%6,283CommonSOLE
46641Q761JQUAJ P MORGAN EXCHANGE TRADED F$1.1M0.35%25,867CommonSOLE
33939L506TDTTFLEXSHARES TR$1.1M0.35%48,020CommonSOLE
33738D879RDVIFIRST TR EXCHANGE-TRADED FD$1.1M0.34%51,094CommonSOLE
427866108HSYHERSHEY CO$1.1M0.34%4,453CommonSOLE
219350105GLWCORNING INC$1.1M0.34%31,603CommonSOLE
33939L407GUNRFLEXSHARES TR$1.1M0.34%27,427CommonSOLE
808524300SCHGSCHWAB STRATEGIC TR$1.1M0.33%14,280CommonSOLE
78463V107GLDSPDR GOLD TR$1.1M0.32%5,955CommonSOLE
084670108BRK/ABERKSHIRE HATHAWAY INC DEL$1.0M0.32%2CommonSOLE
97717Y790NTSXWISDOMTREE TR$1.0M0.31%27,100CommonSOLE
084670702BRK/BBERKSHIRE HATHAWAY INC DEL$1.0M0.31%2,936CommonSOLE
911312106UPSUNITED PARCEL SERVICE INC$1.0M0.31%5,581CommonSOLE
254687106DISDISNEY WALT CO$998,1450.31%11,180CommonSOLE
921908844VIGVANGUARD SPECIALIZED FUNDS$991,0660.30%6,101CommonSOLE
97717W588EPSWISDOMTREE TR$983,2460.30%21,050CommonSOLE
00206R102TAT&T INC$977,3660.30%61,277CommonSOLE
33939L654QLVFLEXSHARES TR$975,7170.30%18,264CommonSOLE
744573106PEGPUBLIC SVC ENTERPRISE GRP IN$967,4500.30%15,452CommonSOLE
46435G102ICVTISHARES TR$959,0800.29%12,560CommonSOLE
09247X101BLKCHFBLACKROCK INC$957,9190.29%1,386CommonSOLE
512807108LRCXEURLAM RESEARCH CORP$940,5040.29%1,463CommonSOLE
45104G104IBNICICI BANK LIMITED$939,3560.29%40,700CommonSOLE
78464A359CWBSPDR SER TR$930,3370.28%13,300CommonSOLE
036752103ELVELEVANCE HEALTH INC$928,7940.28%2,091CommonSOLE
38149W739GSWOGOLDMAN SACHS ETF TR$924,1230.28%22,338CommonSOLE
22160K105COSTCOSTCO WHSL CORP NEW$919,0150.28%1,707CommonSOLE
G2143T103CMPRCIMPRESS PLC$915,9920.28%15,400CommonSOLE
907818108UNPUNION PAC CORP$843,0350.26%4,120CommonSOLE
00751Y106AAPADVANCE AUTO PARTS INC$840,1720.26%11,951CommonSOLE
381430362GTIPGOLDMAN SACHS ETF TR$793,8030.24%16,167CommonSOLE
880770102TERTERADYNE INC$785,6560.24%7,057CommonSOLE
548661107LOWLOWES COS INC$774,1510.24%3,430CommonSOLE
025072877AVUVAMERICAN CENTY ETF TR$773,3060.24%9,964CommonSOLE
418056107HASHASBRO INC$759,9830.23%11,734CommonSOLE
33939L670BNDCFLEXSHARES TR$744,7960.23%33,663CommonSOLE
33733E104FTCSFIRST TR EXCHANGE-TRADED FD$732,4390.22%9,755CommonSOLE
09260D107BXBLACKSTONE INC$729,0410.22%7,842CommonSOLE
78464A664SPTLSPDR SER TR$722,8020.22%24,174CommonSOLE
253393102DKSDICKS SPORTING GOODS INC$714,2230.22%5,403CommonSOLE
922908629VOVANGUARD INDEX FDS$698,3240.21%3,172CommonSOLE
922908736VUGVANGUARD INDEX FDS$696,0820.21%2,460CommonSOLE
636274409NGGNATIONAL GRID PLC$694,5800.21%10,318CommonSOLE
11275Q1071939900DBROOKFIELD INFRASTRUCTURE CO$687,2910.21%15,080CommonSOLE
009158106APDAIR PRODS & CHEMS INC$684,4260.21%2,285CommonSOLE
25278X109FANGDIAMONDBACK ENERGY INC$679,9190.21%5,176CommonSOLE
97717X578XSOEWISDOMTREE TR$670,6600.21%23,995CommonSOLE
97717X594IHDGWISDOMTREE TR$660,9960.20%16,455CommonSOLE
33939L845QDEFFLEXSHARES TR$657,5810.20%11,763CommonSOLE
883556102TMOTHERMO FISHER SCIENTIFIC INC$631,3530.19%1,210CommonSOLE
33939L662HYGVFLEXSHARES TR$629,2570.19%15,560CommonSOLE
33740F805FIXDFIRST TR EXCHNG TRADED FD VI$626,5080.19%14,184CommonSOLE
68389X105ORCLORACLE CORP$618,3490.19%5,192CommonSOLE
38141G104GSGOLDMAN SACHS GROUP INC$605,0850.19%1,876CommonSOLE
81211K100SDASEALED AIR CORP NEW$603,9200.18%15,098CommonSOLE
381430388GEMDGOLDMAN SACHS ETF TR$585,8400.18%14,581CommonSOLE
354613101BENFRANKLIN RESOURCES INC$583,6140.18%21,850CommonSOLE
345370860FFORD MTR CO DEL$573,8490.18%37,928CommonSOLE
31428X106FDXFEDEX CORP$572,6490.18%2,310CommonSOLE
09661T107BKLCBNY MELLON ETF TRUST$559,7630.17%6,715CommonSOLE
33734H106FVDFIRST TR VALUE LINE DIVID IN$558,9490.17%13,942CommonSOLE
33939L803TLTDFLEXSHARES TR$555,8460.17%8,564CommonSOLE
97717Y808SHAGWISDOMTREE TR$549,3080.17%11,780CommonSOLE
902494103TSNTYSON FOODS INC$543,3220.17%10,645CommonSOLE
46428Q109SLVISHARES SILVER TR$535,9330.16%25,655CommonSOLE
718172109PMPHILIP MORRIS INTL INC$535,3480.16%5,484CommonSOLE
46138G656RDIVINVESCO EXCH TRADED FD TR II$525,9860.16%13,438CommonSOLE
316092832FDRRFIDELITY COVINGTON TRUST$514,2370.16%12,320CommonSOLE
49456B101KMIKINDER MORGAN INC DEL$501,3950.15%29,117CommonSOLE
46284V101IRMIRON MTN INC DEL$497,2420.15%8,751CommonSOLE
025816109AXPAMERICAN EXPRESS CO$496,7080.15%2,851CommonSOLE
375558103GILDGILEAD SCIENCES INC$485,9550.15%6,305CommonSOLE
113004105BAMBROOKFIELD ASSET MANAGMT LTD$484,0990.15%14,813CommonSOLE
94106L109WMWASTE MGMT INC DEL$476,3410.15%2,747CommonSOLE
68235P108OGSONE GAS INC$476,2230.15%6,200CommonSOLE
01881G106ABALLIANCEBERNSTEIN HLDG L P$475,9680.15%14,800CommonSOLE
921937835BNDVANGUARD BD INDEX FDS$469,9660.14%6,465CommonSOLE
172967424CCITIGROUP INC$466,6620.14%10,136CommonSOLE
00724F101ADBEADOBE SYSTEMS INCORPORATED$464,5410.14%950CommonSOLE
464288638IGIBISHARES TR$457,2030.14%9,041CommonSOLE
458140100INTCINTEL CORP$455,9250.14%13,633CommonSOLE
336917109FDLFIRST TR MORNINGSTAR DIVID L$454,8160.14%13,373CommonSOLE
33739Q200LMBSFIRST TR EXCHANGE-TRADED FD$436,6600.13%9,160CommonSOLE
039483102ADMARCHER DANIELS MIDLAND CO$434,5460.13%5,751CommonSOLE
191216100KOCOCA COLA CO$430,4400.13%7,148CommonSOLE
64110L106NFLXNETFLIX INC$428,1560.13%972CommonSOLE
649445103NYCBEURNEW YORK CMNTY BANCORP INC$425,7160.13%37,875CommonSOLE
055622104BPBP PLC$425,6720.13%12,062CommonSOLE
922908769VTIVANGUARD INDEX FDS$423,1800.13%1,921CommonSOLE
670656107NRKNUVEEN NEW YORK AMT QLT MUNI$417,6320.13%40,351CommonSOLE
337344105QQEWFIRST TR NAS100 EQ WEIGHTED$417,4460.13%3,905CommonSOLE
260557103DOWDOW INC$406,6350.12%7,635CommonSOLE
11284V105BROOKFIELD RENEWABLE CORP$394,1680.12%12,480CommonSOLE
464288885EFGISHARES TR$382,1820.12%4,006CommonSOLE
11135F101AVGOBROADCOM INC$378,2000.12%436CommonSOLE
464287242LQDISHARES TR$374,5970.11%3,464CommonSOLE
02209S103MOALTRIA GROUP INC$374,0350.11%8,257CommonSOLE
464287499IWRISHARES TR$365,1510.11%5,000CommonSOLE
37733W204GSKGSK PLC$362,7800.11%10,179CommonSOLE
381430396JUSTGOLDMAN SACHS ETF TR$362,5960.11%5,740CommonSOLE
22822V101CCICROWN CASTLE INC$361,9230.11%3,176CommonSOLE
381430479GIGBGOLDMAN SACHS ETF TR$351,2820.11%7,762CommonSOLE
464287432TLTISHARES TR$351,0250.11%3,410CommonSOLE
33733E823FTGSFIRST TR EXCHANGE-TRADED FD$343,1710.11%14,618CommonSOLE
14149Y108CAHCARDINAL HEALTH INC$340,4520.10%3,600CommonSOLE
369604301GEGENERAL ELECTRIC CO$339,6580.10%3,093CommonSOLE
46137V357RSPINVESCO EXCHANGE TRADED FD T$335,9420.10%2,245CommonSOLE
457730109INSPINSPIRE MED SYS INC$324,6400.10%1,000CommonSOLE
09075V102BNTXBIONTECH SE$323,7900.10%3,000CommonSOLE
617446448MSMORGAN STANLEY$323,1380.10%3,784CommonSOLE
452308109ITWILLINOIS TOOL WKS INC$316,4530.10%1,265CommonSOLE
38149W820GINNGOLDMAN SACHS ETF TR$309,1190.09%6,291CommonSOLE
149123101CATCATERPILLAR INC$307,5640.09%1,250CommonSOLE
46432F339QUALISHARES TR$305,6180.09%2,266CommonSOLE
031162100AMGNAMGEN INC$303,4880.09%1,367CommonSOLE
302130109EXPDEXPEDITORS INTL WASH INC$302,8250.09%2,500CommonSOLE
12811V105CCDCALAMOS DYNAMIC CONV & INCOM$301,5470.09%13,871CommonSOLE
744320102PRUPRUDENTIAL FINL INC$298,2510.09%3,381CommonSOLE
74762E102QUREQUANTA SVCS INC$294,6750.09%1,500CommonSOLE
922908751VBVANGUARD INDEX FDS$287,7940.09%1,447CommonSOLE
46434G103IEMGISHARES INC$284,8460.09%5,779CommonSOLE
464287721IYWISHARES TR$280,5600.09%2,577CommonSOLE
33739Q705KNGFIRST TR EXCHANGE-TRADED FD$277,9530.09%5,259CommonSOLE
81369Y605XLFSELECT SECTOR SPDR TR$274,8010.08%8,152CommonSOLE
26614N102DDDUPONT DE NEMOURS INC$267,4220.08%3,743CommonSOLE
92206C409VCSHVANGUARD SCOTTSDALE FDS$265,7300.08%3,513CommonSOLE
46138E362SPHDINVESCO EXCH TRADED FD TR II$258,8670.08%6,260CommonSOLE
501044101KRKROGER CO$253,8000.08%5,400CommonSOLE
911718104CPERUNITED STS COMMODITY INDEX F$250,5600.08%10,800CommonSOLE
464288877EFVISHARES TR$247,5870.08%5,059CommonSOLE
674599105OXYOCCIDENTAL PETE CORP$247,2540.08%4,205CommonSOLE
37045V100GMGENERAL MTRS CO$242,9280.07%6,300CommonSOLE
46137V563PEYINVESCO EXCHANGE TRADED FD T$242,7880.07%12,632CommonSOLE
78462F103SPYSPDR S&P 500 ETF TR$238,9270.07%539CommonSOLE
19247G107COHRCOHERENT CORP$236,7500.07%4,644CommonSOLE
60770K107MRNAMODERNA INC$233,8880.07%1,925CommonSOLE
808524862SCHOSCHWAB STRATEGIC TR$231,8900.07%4,825CommonSOLE
855244109SBUXSTARBUCKS CORP$229,9980.07%2,322CommonSOLE
33738D804FSIGFIRST TR EXCHANGE-TRADED FD$223,1230.07%11,983CommonSOLE
20825C104COPCONOCOPHILLIPS$222,6340.07%2,149CommonSOLE
007903107AMDADVANCED MICRO DEVICES INC$220,4160.07%1,935CommonSOLE
46641Q399BBUSJ P MORGAN EXCHANGE TRADED F$219,2030.07%2,750CommonSOLE
609207105MDLZMONDELEZ INTL INC$218,8200.07%3,000CommonSOLE
67062M105NNYNUVEEN N Y MUN VALUE FD$217,9660.07%25,794CommonSOLE
46090E103QQQINVESCO QQQ TR$217,0210.07%587CommonSOLE
25746U109DDOMINION ENERGY INC$216,7420.07%4,185CommonSOLE
42824C109HPEHEWLETT PACKARD ENTERPRISE C$208,5720.06%12,415CommonSOLE
89417E109TRVTRAVELERS COMPANIES INC$208,3920.06%1,200CommonSOLE
42809H107HESHESS CORP$203,9260.06%1,500CommonSOLE
636180101NFGNATIONAL FUEL GAS CO$200,3040.06%3,900CommonSOLE
29273V100ETENERGY TRANSFER L P$151,2540.05%11,910CommonSOLE
27827Y109XENWXEATON VANCE NEW YORK MUN BD$128,7110.04%13,693CommonSOLE
15961R105CHARGEPOINT HOLDINGS INC$114,2700.03%13,000CommonSOLE
405552100HLNHALEON PLC$92,4660.03%11,034CommonSOLE
27829F108XEXGXEATON VANCE TAX-MANAGED GLOB$82,7610.03%10,450CommonSOLE
72200Y102PNIPIMCO NEW YORK MUN FD II$81,8980.03%10,791CommonSOLE
29089Q105EBSEMERGENT BIOSOLUTIONS INC$73,5000.02%10,000CommonSOLE

Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.