Q2 2023 · 13F-HR
Vertex Planning Partners, LLCholdings as filed
Filed 2023-08-14 · accession 0001942341-23-000003
$293.6M
Reported value
135
Positions
2023-06-30
Period end
Holdings as filed
| CUSIP | Ticker | Issuer | Value | % port. | Shares | Class | Voting |
|---|---|---|---|---|---|---|---|
| 97717Y527 | USFR | WISDOMTREE TR | $32.8M | 11.2% | 651,416 | Common | NONE |
| 46641Q761 | JQUA | J P MORGAN EXCHANGE TRADED F | $29.2M | 9.95% | 659,609 | Common | NONE |
| 97717W802 | DTH | WISDOMTREE TR | $22.2M | 7.57% | 601,760 | Common | NONE |
| 464287200 | IVV | ISHARES TR | $21.8M | 7.42% | 48,854 | Common | NONE |
| 97717W109 | DTD | WISDOMTREE TR | $21.0M | 7.14% | 337,814 | Common | NONE |
| 78464A854 | SPYM | SPDR SER TR | $18.0M | 6.14% | 345,908 | Common | NONE |
| 78462F103 | SPY | SPDR S&P 500 ETF TR | $13.9M | 4.72% | 31,284 | Common | NONE |
| 72201R775 | BOND | PIMCO ETF TR | $9.6M | 3.25% | 104,303 | Common | NONE |
| 037833100 | AAPL | APPLE INC | $7.4M | 2.52% | 38,212 | Common | NONE |
| 97717X578 | XSOE | WISDOMTREE TR | $7.2M | 2.46% | 258,345 | Common | NONE |
| 46641Q852 | JPIB | J P MORGAN EXCHANGE TRADED F | $6.8M | 2.32% | 145,940 | Common | NONE |
| 46434V860 | TFLO | ISHARES TR | $6.0M | 2.03% | 117,519 | Common | NONE |
| 78464A649 | SPAB | SPDR SER TR | $4.1M | 1.39% | 161,151 | Common | NONE |
| 72201R882 | ZROZ | PIMCO ETF TR | $3.3M | 1.11% | 35,562 | Common | NONE |
| 46641Q654 | JMST | J P MORGAN EXCHANGE TRADED F | $3.1M | 1.05% | 61,013 | Common | NONE |
| 97717W844 | DNL | WISDOMTREE TR | $3.1M | 1.04% | 85,258 | Common | NONE |
| 46432F339 | QUAL | ISHARES TR | $2.9M | 1.00% | 21,671 | Common | NONE |
| 72201R866 | MUNI | PIMCO ETF TR | $2.5M | 0.84% | 47,778 | Common | NONE |
| 46436E882 | — | ISHARES TR | $2.3M | 0.77% | 90,932 | Common | NONE |
| 81369Y803 | XLK | SELECT SECTOR SPDR TR | $2.2M | 0.74% | 12,412 | Common | NONE |
| 78463X509 | SPEM | SPDR INDEX SHS FDS | $2.1M | 0.72% | 61,208 | Common | NONE |
| 78463X889 | SPDW | SPDR INDEX SHS FDS | $2.1M | 0.71% | 64,226 | Common | NONE |
| 46138E743 | PXF | INVESCO EXCH TRADED FD TR II | $2.1M | 0.71% | 46,078 | Common | NONE |
| 78464A383 | SPMB | SPDR SER TR | $2.0M | 0.69% | 93,046 | Common | NONE |
| 78464A508 | SPYV | SPDR SER TR | $1.8M | 0.60% | 40,543 | Common | NONE |
| 78464A672 | SPTI | SPDR SER TR | $1.7M | 0.60% | 61,853 | Common | NONE |
| 78464A847 | SPMD | SPDR SER TR | $1.6M | 0.56% | 35,886 | Common | NONE |
| 464288885 | EFG | ISHARES TR | $1.6M | 0.55% | 16,933 | Common | NONE |
| 97717W877 | DEW | WISDOMTREE TR | $1.6M | 0.55% | 34,693 | Common | NONE |
| 464287721 | IYW | ISHARES TR | $1.6M | 0.54% | 14,572 | Common | NONE |
| 464287622 | IWB | ISHARES TR | $1.5M | 0.53% | 6,325 | Common | NONE |
| 46429B697 | USMV | ISHARES TR | $1.5M | 0.51% | 20,212 | Common | NONE |
| 46090E103 | QQQ | INVESCO QQQ TR | $1.5M | 0.51% | 4,036 | Common | NONE |
| 464287168 | DVY | ISHARES TR | $1.4M | 0.48% | 12,368 | Common | NONE |
| 00287Y109 | ABBV | ABBVIE INC | $1.4M | 0.47% | 10,280 | Common | NONE |
| 464287689 | IWV | ISHARES TR | $1.4M | 0.46% | 5,351 | Common | NONE |
| 922908736 | VUG | VANGUARD INDEX FDS | $1.3M | 0.43% | 4,484 | Common | NONE |
| 594918104 | MSFT | MICROSOFT CORP | $1.2M | 0.42% | 3,635 | Common | NONE |
| 46434G103 | IEMG | ISHARES INC | $1.2M | 0.42% | 25,091 | Common | NONE |
| 45409F843 | MMIN | INDEXIQ ACTIVE ETF TR | $1.2M | 0.39% | 47,533 | Common | NONE |
| 464287150 | ITOT | ISHARES TR | $1.1M | 0.36% | 10,935 | Common | NONE |
| 464288877 | EFV | ISHARES TR | $1.1M | 0.36% | 21,810 | Common | NONE |
| 808524839 | SCHZ | SCHWAB STRATEGIC TR | $1.0M | 0.35% | 22,137 | Common | NONE |
| 46137V357 | RSP | INVESCO EXCHANGE TRADED FD T | $1.0M | 0.34% | 6,695 | Common | NONE |
| 478160104 | JNJ | JOHNSON & JOHNSON | $946,940 | 0.32% | 5,721 | Common | NONE |
| 46434V613 | IUSB | ISHARES TR | $899,049 | 0.31% | 19,772 | Common | NONE |
| 713448108 | PEP | PEPSICO INC | $888,622 | 0.30% | 4,798 | Common | NONE |
| 46138E214 | IDHQ | INVESCO EXCH TRADED FD TR II | $854,210 | 0.29% | 31,511 | Common | NONE |
| 464286525 | ACWV | ISHARES INC | $822,133 | 0.28% | 8,384 | Common | NONE |
| 886364801 | SPUS | TIDAL ETF TR | $817,643 | 0.28% | 25,369 | Common | NONE |
| 580135101 | MCD | MCDONALDS CORP | $814,393 | 0.28% | 2,729 | Common | NONE |
| 464288158 | SUB | ISHARES TR | $811,408 | 0.28% | 7,799 | Common | NONE |
| 464288588 | MBB | ISHARES TR | $798,482 | 0.27% | 8,561 | Common | NONE |
| 72201R817 | CORP | PIMCO ETF TR | $785,917 | 0.27% | 8,286 | Common | NONE |
| 45409F827 | MMIT | INDEXIQ ACTIVE ETF TR | $734,673 | 0.25% | 30,159 | Common | NONE |
| 46137V266 | RPG | INVESCO EXCHANGE TRADED FD T | $729,389 | 0.25% | 4,781 | Common | NONE |
| 78464A664 | SPTL | SPDR SER TR | $685,705 | 0.23% | 22,933 | Common | NONE |
| 134429109 | CPB | CAMPBELL SOUP CO | $677,514 | 0.23% | 14,822 | Common | NONE |
| 949746101 | WMT2 | WELLS FARGO CO NEW | $674,301 | 0.23% | 15,799 | Common | NONE |
| 78468R804 | LGLV | SPDR SER TR | $664,665 | 0.23% | 4,727 | Common | NONE |
| 46429B267 | GOVT | ISHARES TR | $655,146 | 0.22% | 28,609 | Common | NONE |
| 78468R101 | SPTS | SPDR SER TR | $600,588 | 0.20% | 20,861 | Common | NONE |
| 742718109 | PG | PROCTER AND GAMBLE CO | $599,637 | 0.20% | 3,952 | Common | NONE |
| 72201R205 | STPZ | PIMCO ETF TR | $596,608 | 0.20% | 11,861 | Common | NONE |
| 931142103 | WMT | WALMART INC | $589,425 | 0.20% | 3,750 | Common | NONE |
| 78468R721 | TFI | SPDR SER TR | $579,400 | 0.20% | 12,552 | Common | NONE |
| 002824100 | ABT | ABBOTT LABS | $542,375 | 0.18% | 4,975 | Common | NONE |
| 81369Y704 | XLI | SELECT SECTOR SPDR TR | $530,161 | 0.18% | 4,940 | Common | NONE |
| 464287499 | IWR | ISHARES TR | $518,067 | 0.18% | 7,094 | Common | NONE |
| 78468R523 | BILS | SPDR SER TR | $504,461 | 0.17% | 5,072 | Common | NONE |
| 78467Y107 | MDY | SPDR S&P MIDCAP 400 ETF TR | $461,767 | 0.16% | 964 | Common | NONE |
| 464287309 | IVW | ISHARES TR | $459,542 | 0.16% | 6,520 | Common | NONE |
| 808524201 | SCHX | SCHWAB STRATEGIC TR | $447,240 | 0.15% | 8,540 | Common | NONE |
| 81369Y209 | XLV | SELECT SECTOR SPDR TR | $431,638 | 0.15% | 3,252 | Common | NONE |
| 78468R853 | SPSM | SPDR SER TR | $420,669 | 0.14% | 10,831 | Common | NONE |
| 81369Y860 | XLRE | SELECT SECTOR SPDR TR | $419,071 | 0.14% | 11,119 | Common | NONE |
| 886364702 | SPSK | TIDAL ETF TR | $409,881 | 0.14% | 23,131 | Common | NONE |
| 97717W505 | DON | WISDOMTREE TR | $407,370 | 0.14% | 9,688 | Common | NONE |
| 149123101 | CAT | CATERPILLAR INC | $401,062 | 0.14% | 1,630 | Common | NONE |
| 464288414 | MUB | ISHARES TR | $395,541 | 0.13% | 3,706 | Common | NONE |
| 922908769 | VTI | VANGUARD INDEX FDS | $381,084 | 0.13% | 1,730 | Common | NONE |
| 92204A207 | VDC | VANGUARD WORLD FDS | $379,178 | 0.13% | 1,950 | Common | NONE |
| 78468R663 | BIL | SPDR SER TR | $371,779 | 0.13% | 4,049 | Common | NONE |
| 464287614 | IWF | ISHARES TR | $365,989 | 0.12% | 1,330 | Common | NONE |
| 92206C102 | VGSH | VANGUARD SCOTTSDALE FDS | $363,799 | 0.12% | 6,302 | Common | NONE |
| 78464A805 | SPTM | SPDR SER TR | $360,510 | 0.12% | 6,622 | Common | NONE |
| 78463V107 | GLD | SPDR GOLD TR | $350,301 | 0.12% | 1,965 | Common | NONE |
| 464287887 | IJT | ISHARES TR | $349,628 | 0.12% | 3,042 | Common | NONE |
| 46429B663 | HDV | ISHARES TR | $347,625 | 0.12% | 3,449 | Common | NONE |
| 921908844 | VIG | VANGUARD SPECIALIZED FUNDS | $346,301 | 0.12% | 2,132 | Common | NONE |
| 922908629 | VO | VANGUARD INDEX FDS | $343,450 | 0.12% | 1,560 | Common | NONE |
| 464287804 | IJR | ISHARES TR | $336,710 | 0.11% | 3,379 | Common | NONE |
| 92204A504 | VHT | VANGUARD WORLD FDS | $327,814 | 0.11% | 1,339 | Common | NONE |
| 031162100 | AMGN | AMGEN INC | $326,415 | 0.11% | 1,470 | Common | NONE |
| 464287606 | IJK | ISHARES TR | $320,400 | 0.11% | 4,272 | Common | NONE |
| 92204A702 | VGT | VANGUARD WORLD FDS | $319,891 | 0.11% | 723 | Common | NONE |
| 78463X855 | GII | SPDR INDEX SHS FDS | $319,153 | 0.11% | 5,980 | Common | NONE |
| 22160K105 | COST | COSTCO WHSL CORP NEW | $318,183 | 0.11% | 591 | Common | NONE |
| 922908538 | VOT | VANGUARD INDEX FDS | $316,474 | 0.11% | 1,538 | Common | NONE |
| 46432F842 | IEFA | ISHARES TR | $316,426 | 0.11% | 4,688 | Common | NONE |
| 65339F101 | NEE | NEXTERA ENERGY INC | $312,827 | 0.11% | 4,216 | Common | NONE |
| 92343V104 | VZ | VERIZON COMMUNICATIONS INC | $312,396 | 0.11% | 8,400 | Common | NONE |
| 46435G425 | ESGU | ISHARES TR | $311,872 | 0.11% | 3,200 | Common | NONE |
| 427866108 | HSY | HERSHEY CO | $308,275 | 0.11% | 1,235 | Common | NONE |
| 437076102 | HD | HOME DEPOT INC | $308,155 | 0.10% | 992 | Common | NONE |
| 30231G102 | XOM | EXXON MOBIL CORP | $300,395 | 0.10% | 2,801 | Common | NONE |
| 46434G764 | EMXC | ISHARES INC | $297,222 | 0.10% | 5,718 | Common | NONE |
| 548661107 | LOW | LOWES COS INC | $296,570 | 0.10% | 1,314 | Common | NONE |
| 78464A763 | SDY | SPDR SER TR | $293,824 | 0.10% | 2,397 | Common | NONE |
| 922908512 | VOE | VANGUARD INDEX FDS | $292,535 | 0.10% | 2,114 | Common | NONE |
| 464287465 | EFA | ISHARES TR | $291,173 | 0.10% | 4,016 | Common | NONE |
| 46625H100 | JPM | JPMORGAN CHASE & CO | $290,880 | 0.10% | 2,000 | Common | NONE |
| 023135106 | AMZN | AMAZON COM INC | $284,706 | 0.10% | 2,184 | Common | NONE |
| 69374H881 | COWZ | PACER FDS TR | $283,341 | 0.10% | 5,919 | Common | NONE |
| 46120E602 | ISRG | INTUITIVE SURGICAL INC | $273,894 | 0.09% | 801 | Common | NONE |
| 717081103 | PFE | PFIZER INC | $272,973 | 0.09% | 7,442 | Common | NONE |
| 46436E718 | SGOV | ISHARES TR | $269,688 | 0.09% | 2,680 | Common | NONE |
| 92189F643 | MOAT | VANECK ETF TRUST | $258,759 | 0.09% | 3,243 | Common | NONE |
| 921932885 | IVOO | VANGUARD ADMIRAL FDS INC | $256,810 | 0.09% | 2,900 | Common | NONE |
| 464287788 | IYF | ISHARES TR | $238,752 | 0.08% | 3,200 | Common | NONE |
| 464288653 | TLH | ISHARES TR | $233,986 | 0.08% | 2,112 | Common | NONE |
| 532457108 | LLY | LILLY ELI & CO | $230,738 | 0.08% | 492 | Common | NONE |
| 921910816 | MGK | VANGUARD WORLD FD | $230,614 | 0.08% | 980 | Common | NONE |
| 33740F839 | DNOV | FIRST TR EXCHNG TRADED FD VI | $226,766 | 0.08% | 6,247 | Common | NONE |
| 46137V597 | PRFZ | INVESCO EXCHANGE TRADED FD T | $226,126 | 0.08% | 1,316 | Common | NONE |
| 882508104 | TXN | TEXAS INSTRS INC | $222,685 | 0.08% | 1,237 | Common | NONE |
| 78470P309 | EMTL | SSGA ACTIVE TR | $219,497 | 0.07% | 5,363 | Common | NONE |
| 464287408 | IVE | ISHARES TR | $219,380 | 0.07% | 1,361 | Common | NONE |
| 58155Q103 | MCK | MCKESSON CORP | $218,783 | 0.07% | 512 | Common | NONE |
| 191216100 | KO | COCA COLA CO | $215,894 | 0.07% | 3,585 | Common | NONE |
| 92204A603 | VIS | VANGUARD WORLD FDS | $214,779 | 0.07% | 1,045 | Common | NONE |
| 464287655 | IWM | ISHARES TR | $214,334 | 0.07% | 1,145 | Common | NONE |
| 278865100 | ECL | ECOLAB INC | $207,621 | 0.07% | 1,112 | Common | NONE |
| 384802104 | GWW | GRAINGER W W INC | $200,302 | 0.07% | 254 | Common | NONE |
| 37954Y483 | QYLD | GLOBAL X FDS | $191,263 | 0.07% | 10,775 | Common | NONE |
Source: SEC EDGAR · raw 13F holdings as filed. The Class column shows the option type when reported (Put/Call) or Common when the issuer's equity is held directly. 13F discloses long positions only.